SCENARIOS FOR ASSESSMENT

140 views 9:02 am 0 Comments July 6, 2023
PPMP20009 – SCENARIOSMarketing Research and Data Analysis FOR ASSESSMENT 2 – TERM1 2018
Attributes Organisation A Organisation B Organisation C
Industry Technology services Construction Financial services
Company background Manufacturing high-tech, high-volume
memory chips (wafer manufacturing)
Mainly working on European
government infrastructure projects
Well established, mature organisation
(established 11 years ago)
No. of Employees 2100 300 800
Location(s) of organisations Headquarters in USA Paris, France Australia
Company objective To develop markets in North and
South America
To increase the number of
infrastructure projects undertaken by
company in Europe. However, the
company director insists on a business
case being presented for every project
undertaken
It has a successful business model but is
looking to improve and enhance project
delivery capabilities
Existing standards or framework
used for business processes in
the organisation
Capability Maturity Model Integration
(CMMI)
Can be accessed from:
http://cmmiinstitute.com/capability
maturity-model-integration
Standards in construction: (the
Eurocodes)
See:
https://ec.europa.eu/jrc/en/research
topic/standards-construction
eurocodes
and,
BS OHSAS 18001
accessible through
CQU Library, SAIGlobal database
Australian Prudential Regulation
Authority – Regulator Performance
Framework
Can be accessed from:
http://www.apra.gov.au/AboutAPRA/P
ublications/Pages/Regulator
Performance-Framework.aspx

 

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