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Welcome to
MHR002
Leading innovation and
change
Thursday 8.30 – 11.30
UBSS Sydney CBD Campus
Level 10 & 11 233 Castlereagh Street
Sydney NSW2000
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Role of management in the CE
innovative organisation
LO 2
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Impact on entrepreneurial activities – different
managerial levels in the organisation
Organisations have three levels of management which influence entrepreneurial activities
♦ Top level or senior level
♦ Middle management
♦ First level management
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Role Top level managers in the Entrepreneurial
organisation
Three main roles
♦ senior managers are ultimately responsible for providing and rolling out a vision and articulating
how the organisation can get there(mission)
♦ responsible for putting into place “pro-entrepreneurship” organisational architectures and culture
♦ the key roles of senior management is to ensure that the company employs people with the
desire and drive for entrepreneurship
● Endorsing entrepreneurial initiatives
● Refining the entrepreneurial initiative
● Shepherd – shepherd the entrepreneurial initiative through provision of support
● Identify resources needed to pursue the entrepreneurial initiative
● Acquire the resources needed
● Deploy the acquired resources to make the innovative idea a reality
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Top level managers in the Entrepreneurial organisation
Three main roles
1. senior managers are ultimately responsible for providing
and rolling out a vision and articulating how the
organisation can get there(mission)
● Developing and communicating a clear entrepreneurial vision
● Articulating the entrepreneurial vision into words symbols and
actions
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Top level managers in the Entrepreneurial organisation
2. responsible for putting into place “pro- entrepreneurship”
organisational architectures and culture
The organisation that exhibits structural , cultural, resource and system
attributes the encourage entrepreneurial behaviour – e.g. Google
https://youtu.be/W4Glzoslt1w
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Top level managers in the Entrepreneurial organisation
3. Employing people
the key role of senior management is to ensure that the company employs
people with the desire and drive for entrepreneurship
There is a need for
 Creativity,
 Risk seeking,
 Energetic employees who
a. recognise and pursue opportunities
b. and are tenacious in overcoming resistance to innovative ideas