Course Assessment: Business Research Method

Section 1: Comparing two research methodologies

1.1 Research problem: Short explanation of the research problem and the particular question that you would want to study (about 150 words).

1.2 Selected key readings: An introduction that provides a brief commentary of key relevant literature. Be sure to justify your choice of these references in introducing the existing knowledge on your topic (about 500 words).

Attach a full visual presentation such as a mind map, a Venn diagram, or a grandfather, father, son literature map in the report’s appendix to show the scope of your review of literature. That visual presentation will be considered when marking together with your brief commentary.

1.3 Two appropriate research methods: A detailed critique of at least two well-used research methodologies in the literature you have reviewed. Discuss a) how they are applied; b) how the methods were deployed to provide a worthwhile contribution to theory and research and c) what gaps the methods may leave that could lend the area to further analysis (and an opportunity for your own research).
Discuss pros and cons of methods in the context of the proposed research question / research problem; and demonstrate full awareness of constraints and limitations deriving from investigation (about 1,500 words).