The following is the outline for your Business Plan Creation and Differentiation Paper.
Marketing Research and Data AnalysisSection 1: Based on the continued research that you and your teammates have completed so far, review your originally postulated problem statement from your Week 1 Team Paper. Then, collaborate and write a more focused and directed problem statement. In essence, what problem have you identified? Why is this important to consider and discuss?
Section 2: Consider the problem solution. How has the product or service solved this problem? How was this able to be assessed?
Section 3: How is entrepreneurial venture making money?
Section 4: Who are the customers? Approximately, what does the customer base and market share look like? What are the approximate numbers?
Section 5: What separates other ventures from those already doing what they do?
Section 6: How much did the new venture cost to begin?
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