Assessment Brief

2.1. Scenario

The corporate principle of Don Don Donki (Hong Kong): from “Put the Customer First.” to “The Customer Matters Most.” And, all employees and officers in the Group would comply. Source:

In this assignment, you may find the information for Don Don Donki (Hong Kong) online such as the company website, cases online, and the press etc. (Note: The literature sources should be reports, journals, refereed papers, and appropriate/credible online sources). You should find the sourcesof information that you will use to deliver the three assessment parts. Your submission should address the following THREE Parts:

Part 1 (Evaluate the existing business processes and propose solutions)
When observing the operations performance objectives of Donki (Hong Kong), it can be argued that Donki (Hong Kong) is focused on satisfying its customers’ requirements and delivering value to the customers they offer. In this part of the assignment, you are specifically required to:

• Briefly describe the essential components for Donki’s ‘Effective Business Operations Management’ i.e. How Donki (Hong Kong) create value for their customer in HK.
• Through applying the operations management/Business Process concepts to
  evaluate the issues Donki (Hong Kong) might face. Support your discussion with appropriate business operations/process models (e.g. operation strategy
  performance (priorities) model, the service gap analysis or/and Four V’sprofile etc.).