Business Analytics

85 views 7:10 am 0 Comments June 30, 2023

ISYS3375 Business Analytics

Assessment 2: Case Study

Assessment Type: Individual report                                               Word limit: 2000-3000 (+/– 10%)

Each Table or Figure is counted as

Due date: Sunday of Week 5 23:59 (Melbourne time)

Weighting: 35%

50 words + the number of words in its caption. The words in summary report are counted but the words in the table of content are not counted.

Overview

For this assignment, you are required to submit a report on the study of the business analytics practices of a real company or organisation.

You are required to find a company who publicly shares their data sets. The Week 1 discussion forum “Upcoming assignments” contains library links to help you decide which company to choose.

You can choose any (or multiple) of the discussed business analytics practices in this course, particularly weeks 1-5.

Please note:

Your report must contain your own analysis and not just describe the current analysis and practices in the company.

This means you need to show the impact of your analysis and explain new insights/ recommendations that are based on your analysis.

Your report must explain how your analysis improved the decision making and performance of the company. You should include recommendations and new insights based on your analyses in your report.

Linked Learning Outcomes

CLO 3 Access relevant business data and pre-analyse the data to the exact specifications and variables

CLO 4 Examine and apply appropriate business analytic techniques and methods, to inform responsive, evidence-based decision-making to improve performance

After completion of this assessment you should be able to:

know how to obtain, clean and analyse real dataaccess relevant business data and pre-analyse the dataoutline the relationship of the business analytics process within the organisation’sdecision-making process

examine and apply appropriate business analytic techniques and methods, to informresponsive, evidence-based decision-making to improve performance.

Assessment Details

For this assignment you are required to study the business analytics practices of a real company. You can choose any of the discussed areas in this course from Week 1-5.

On the chosen topic and company, you are required to:

Provide background information regarding the company including size, business type, areas of operations, competitors etc.

If you have collected the data from websites and you don’t know the company information, you can use your report to discuss who can benefit from your analysis and who can use your analysis in decision making.

Some useful webpages would beProvide detailed information about the chosen topic, including the collected data and the significance of the problem.

Collect real data for the chosen topic, and then show the current status of the company in the chosen topic.

Provide a solution to improve the performance.

Remember:

The report should include a comparative analysis that compares the existing and current practices with your proposed recommendations.

Your final report must address both qualitative and quantitative aspects of the selected topics.

You should structure your report following the criteria headings below i.e. ‘Company information’, ‘Identify the problem’ etc.

Referencing guidelines

You must acknowledge all the courses of information you have used in your assessments.

Refer to the RMIT Easy Cite referencing tool to see examples and tips on how to reference in the appropriated style. You can also refer to the library referencing page for more tools such as EndNote, referencing tutorials and referencing guides for printing.

Submission format

The report must be uploaded as a single PDF document with Excel items pasted into the document. Upload as one single PDF file via the assignments submission page within Canvas.

Academic integrity and plagiarism

Academic integrity is about honest presentation of your academic work. It means acknowledging the work of others while developing your own insights, knowledge and ideas.

You should take extreme care that you have:

Acknowledged words, data, diagrams, models, frameworks and/or ideas of others you have quoted (i.e. directly copied), summarised, paraphrased, discussed or mentioned in your assessment through the appropriate referencing methods,

Provided a reference list of the publication details so your reader can locate the source if necessary. This includes material taken from Internet sites.

If you do not acknowledge the sources of your material, you may be accused of plagiarism because you have passed off the work and ideas of another person without appropriate referencing, as if they were your own.

Tags: , , , , , , , , , ,