• What is the background to the case study? • What (The Internet) research could I use to understand the issues? • What solutions are desirable / possible? • What solutions are suggested / supported by research? • What are the legal and ethical considerations? • What would be my role?
Step 3. Use the SWOT (SO-WO-ST-WT) provided to record your ideas/analysis. Step 4. Use one more suitable tool like Portfolio Analysis, Competitive Profiling, etc. to develop better understanding of the situation in the case. Step 5. Collect information about the current situation of the firm/ enterprise. Perform a thorough analysis of the current situation as well. Step 6. Suggest solutions and make assumptions explicitly clear. Step 7. You must communicate what did you learn from this case study and how can you generalize. How to write the case study report? An effective case study report should
• Clearly identify the core problem(s) / issues • Analyze the issues underlying the problem • Discuss and justify alternative solutions using theory / experience • Present feasible recommendations • Be presented in an appropriate format
The report format Introduction
Overview of the situation and identification of key issues underlying the problems identified in the case study
Main body
Present and analyze the issues. Consider and assess possible solutions in terms of theoretical grounding, strengths and weaknesses and possibly risk factors. Draw from both literature and experiences. Collect as much information as possible from the Internet about the current position of the firm.