SIRXOSM002 SKILLS TEST ASSESSMENT |
Maintain ethical and professional standards when using social media and online platforms |
Student first name: _________________________________________________________________________________
Student last name: _________________________________________________________________________________
Student Id: _______________________________________________________________________________________
SIRXOSM002 Skills Test Assessment
Created: 11 July 2022 Document Owner: CM
Modified: Version: 1.0
Review Date: 11 July 2023 Page 2 of 51
Once PRINTED, this is an UNCONTROLLED DOCUMENT
Actors College of Theatre and Television
RTO ID: 90168 | CRICOS 01544D| ABN: 87 079 097 920
Contents
Disclaimer …………………………………………………………………………………………………………………………………… 3
Copyright Notice …………………………………………………………………………………………………………………………. 3
Unit overview ………………………………………………………………………………………………………………………………. 3
Pre requisites………………………………………………………………………………………………………………………………. 3
Conducting Assessment Requirements ……………………………………………………………………………………….. 4
Access, equity and special needs ………………………………………………………………………………………………… 4
Making reasonable adjustments…………………………………………………………………………………………………… 4
Preparing for assessment ……………………………………………………………………………………………………………. 4
Prior to conducting Assessment………………………………………………………………………………………………….. 4
Assess written work and provide feedback ………………………………………………………………………………….. 5
Assess practical tasks…………………………………………………………………………………………………………………. 6
Recording outcomes……………………………………………………………………………………………………………………. 6
Re-submission…………………………………………………………………………………………………………………………….. 6
Student plagiarism, cheating and collusion………………………………………………………………………………….. 6
Assessment appeals……………………………………………………………………………………………………………………. 7
Suitable and sufficient resources…………………………………………………………………………………………………. 7
Assessment principles ………………………………………………………………………………………………………………… 7
The principles of assessment………………………………………………………………………………………………………. 8
The rules of evidence…………………………………………………………………………………………………………………… 8
The Dimensions of Competency ………………………………………………………………………………………………….. 9
Credit Transfer…………………………………………………………………………………………………………………………….. 9
Skills Test ……………………………………………………………………………………………………………………………………….. 10
Case Study ……………………………………………………………………………………………………………………………………… 12
Skills Test Activity 1………………………………………………………………………………………………………………………….. 24
Template 1………………………………………………………………………………………………………………………………………. 26
Checklist 1 ………………………………………………………………………………………………………………………………………. 32
Performance Criteria/Performance Checklist: Activity 1 ………………………………………………………………………… 36
Skills Test Activity 2………………………………………………………………………………………………………………………….. 39
Template 2………………………………………………………………………………………………………………………………………. 42
Template 3………………………………………………………………………………………………………………………………………. 43
Checklist 2 ………………………………………………………………………………………………………………………………………. 45
Performance Criteria/Performance Checklist: Activity 2 ………………………………………………………………………… 48
SIRXOSM002 Skills Test Assessment
Created: 11 July 2022 Document Owner: CM
Modified: Version: 1.0
Review Date: 11 July 2023 Page 3 of 51
Once PRINTED, this is an UNCONTROLLED DOCUMENT
Actors College of Theatre and Television
RTO ID: 90168 | CRICOS 01544D| ABN: 87 079 097 920
Disclaimer
This Assessment tool-marking guide has been designed to assist, support the assessor in making
assessment decisions, and is designed to support Actors College of Theatre and Television validation
processes; any errors of an editorial nature or assessment nature should be recorded on this master guide
and reported to the Compliance Manager at the conclusion of the delivery of this unit.
Your feedback will provide Actors College of Theatre and Television with suggestions for improvement that
will aid the continuous improvement cycle of the organisation.
This unit has been developed with relevance to the New South Wales and Victorian legislations and Actors
College of Theatre and Television policy and procedures, whilst ensuring compliance with Standards for
RTO 2015.
This Assessment resource was purchased from CAQA Resources (Australia) and has been contextualised
by Actors College of Theatre and Television. The assessment resources have been validated by both CAQA
Resources and Actors College of Theatre and Television to ensure that they are fit for purpose and meet
industry requirements.
Copyright Notice
No part of this resource may be reproduced in any form or by any means, electronic or mechanical, including
photocopying or recording, or by an information retrieval system without written permission for the
contextualised versions from Actors College of Theatre and Television who will seek permission from the
original authors CAQA Resources. Legal action may be taken against any person who infringes their
copyright through unauthorised copying.
These terms are subject to the conditions prescribed under the Australian Copyright Act 1968.
Unit overview
This unit overview is taken directly from https://training.gov.au/Training/Details/SIRXOSM002
This unit describes the performance outcomes, skills and knowledge required to source information on, and
work according to, a range of ethical and professional standards when using social media and online
platforms for business purposes.
This key skill underpins effective performance when utilising social media and online platforms for diverse
purposes. It applies to individuals working at all levels from operational personnel through to managers.
This unit applies to self-employed individuals, and owners and employees of any type of micro, small, medium
or large organisation that utilises social media and online tools for customer engagement including
commercial, not-for-profit and government organisations.
No occupational licensing, certification or specific legislative requirements apply to this unit at the time of
publication.
Pre requisites
This unit does not have any pre-requisites.
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Conducting Assessment Requirements
Access, equity and special needs
An individual’s access to the assessment process should not be adversely affected by restrictions placed on
the location or content of assessment beyond the requirements specified in the training package. Reasonable
adjustments can be made to ensure equity in assessment for people with disabilities or special needs.
Adjustments can include any changes to the assessment process of context that meet the individual needs
of the person with a disability, but do not change competency outcomes.
The assessment process must:
● provide valid, reliable, flexible and fair assessment
● provide for judgment to be made on the basis of sufficient evidence
● is based on valid, authentic and current evidence
● include workplace requirements as needed
Making reasonable adjustments
| Reasonable Adjustments may be required to training and/or assessment methods for students with a disability to provide them with the same educational opportunities as everyone else. |
| Assessors can refer to the Training and Assessment Strategy for further information about how and when to make reasonable adjustments |
| When determining whether an adjustment is reasonable, consider the information in the above mentioned guide and refer to the Disability Standards for Education 2005. |
https://education.gov.au/disability-standards-education
| Where a reasonable adjustment is made to an assessment, this should be documented in the Student Assessment Tool if reasonable adjustment has been applied. |
Preparing for assessment
• Requirements of assessment for each unit are outlined for the student in the Student Assessment
Tool and instructions are provided for assessors in this Assessment Marking Guide.
• Ensure students are advised of the assessment requirements at the start of the unit and they show
their agreement by signing the student declaration contained within the assessment tool, prior to
commencing the assessment.
• Ensure students are advised of relevant due dates for each assessment task if applicable.
• Advise the student of expected assessment duration prior to the assessment commencing.
• Reasonable Adjustments (where required) should be recorded on the plan where relevant.
• Contained within this marking guide you have access to:
≠ ≠ ≠ ≠ |
Benchmark answers and decision making rules for the assessor; Relevant page references to the learning material; Recording tools for the assessor; and Mapping documents showing how the assessment tasks relate to the requirements of the unit of competency or module, are attached the back of this assessment-marking tool. |
Prior to conducting Assessment
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All students are required to have completed their formative activities prior to engaging in any assessment
activity.
Your formative activities for the unit are not included within this assessment tool and can be found in a
separate workbook. These activities relate directly to this units’ observable criteria.
The formative activities are designed help the student develop their learning and remain engaged in practice.
The Assessor will be required to record the student’s progression in this assessment tool sign off
page prior to allowing them to commence the assessment.
The purpose of the formative activities is to ensure that the student has experienced sufficient learning prior
to completing the practical assessment.
Assess written work and provide feedback
| Each written Assessment Task should be completed by the student ensuring that all relevant areas are signed and dated correctly by the student. |
| All projects may be worked on outside of class but must be submitted to the trainer/assessor for assessment. |
All unit assessment should be completed by the student and the student is required to sign the student
deceleration in class in order to authenticate the work as being their own, fraudulent or misleading work
will be marked as not competent and the student may risk disciplinary action. As per the Student
Discipline Policy located on our website www.actt.edu.au
Students should be advised to keep a copy of their written projects or assignments as it will not be
returned to them and they are responsible for providing a new copy if an assessment goes missing whilst
they are working on it.
All assessments tools must not leave Actors College of Theatre and Television premises.
| It is the Assessors responsibility to ensure that assessments are kept in lockable filing cabinets in the classroom for safety purposes. |
|
Use the benchmark answers/ marking guide and decision-making rules provided to make the decision. Provide students with detailed written feedback on the Assessment Task recorded on the assessment tool itself. Examples of acceptable feedback is detailed below: Excellent analysis of the concepts relating to Maslow’s hierarchy of needs, you have provided detail |
|
and thought as to its impact on society and how it shapes the way humanity today relies on key concepts
of physiological, safety, love and belonging, esteem, and self-actualization. You have formed a solid
foundation for future assessment.
Well Done, good work.
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Where the use of additional verbal questioning is required to fill gaps in written tasks you will only use
questions that are contained in the assessment additional question bank, if you deem it necessary to
determine competence. The responses from the student are to be recorded in the assessment tool in the
appropriate section.
Assess practical tasks
| Practical tasks may be assessed during classes only or in a makeup class. Instructions for completing tasks will be outlined in the relevant Assessment Tool both master and student. |
| A record of the observations made during the assessment should only be recorded in the Student Assessment Tool. |
The assessor is required to provide the student with a verbal and a written summary (recorded on the Student
Assessment Tool) of the feedback and asked to sign the Student Assessment Tool to confirm they have
received their outcome and feedback.
Recording outcomes
| The mark incomplete (IC) in any of the observations is not an assessable mark but is only to indicate that the not satisfactory grade is give on the bias of an incomplete task. |
| Record the outcome of the assessment task on the appropriate assessment page on the Student Assessment Tool. |
Each task should be given an outcome of either Satisfactory or Not Satisfactory.
| A student will receive a competent outcome once all the tasks for a unit have received a satisfactory outcome. |
A Not Competent outcome will be recorded against a unit under the following circumstances:
All tasks have been assessed and some or all have been marked as Not Satisfactory, or
Only some tasks have been submitted even if they have all been marked as Satisfactory.
Re-submission
Students have up to three attempts per assessment task to achieve a satisfactory outcome.
| Each attempt requires the assessor to reprint the marking schema and attach to the back of the assessment tool. |
Resubmission outcomes should follow the same process for feedback and recording as outlined above.
| If a student has attempted a task three times but hasn’t achieved a satisfactory outcome after the third attempt, the student must re-enrol in the unit or module and undertake further training. |
| Student who are deemed not competent after three attempts will be required to reenrol in the unit and repay unit fees to re sit the unit in its entirety. |
Student plagiarism, cheating and collusion
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Students are expected to complete all assessments ethically and without plagiarism, collusion or
cheating.
Any students suspected of unethical behavior will be managed through the disciplinary procedures,
which may require the student to attend disciplinary meetings, submit their assessment again, or for
repeated acts, the student may be asked to withdraw from the course.
Assessment appeals
Students have the right to make an appeal against an assessment decision by following the Student
Complaints and Appeals Policy and Procedure.
Prior to proceeding with an appeal it is encouraged that the learners speak with the assessor.
| A copy of the Student Complaints and Appeals Policy and Procedure can be located on our website. (www.actt.edu.au) |
Suitable and sufficient resources
Actors College of Theater and Television ensures it has access to suitable resources, facilities and
equipment to deliver all courses on its scope of registration. This includes access to a sufficient
number of qualified trainers and assessors, relevant training rooms, learning aids, machinery, tools,
workplaces or simulated workplace environments that appropriately reflect a workplace that a student
is likely to work in once qualified. For further information, please see the individual course resource
list included within the training and assessment strategies and the Staff Recruitment and Induction
Policy and Procedure.
Assessment principles
Actors College of Theater and Television has an assessment system that ensures assessment:
– Is conducted in accordance with the Rules of Evidence and the Principles of Assessment.
– Is conducted in line with the requirements of the relevant Training Package or VET Accredited
Course.
– Requires the student to demonstrate all of the skills and knowledge outlined in the components of
the relevant unit of competency or module.
– Requires the student to demonstrate the ability to perform tasks in a variety of situations, adapt to
different contexts and environments and perform tasks to an appropriate level expected by a
workplace.
– Considers the students’ dimensions of competency when making all assessment decisions.
To ensure no students are disadvantaged, where required assessors will make reasonable
adjustments to assessment tasks or processes to accommodate individual needs and record these
adjustments.
Actors College of Theater and Television has a plan for, and implements, systematic validation of
assessment practices and judgments. Refer to the Validation and Moderation Policy & Procedure for
further information.
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The principles of assessment
| Assessment must be valid |
o | Assessment must include the full range of skills and knowledge needed to demonstrate competency. |
o Assessment must include the combination of knowledge and skills with their practical
application.
o Assessment, where possible, must include judgements based on evidence drawn from a
number of occasions and across a number of contexts.
| Assessment must be reliable |
o | Assessment must be reliable and must be regularly reviewed to ensure that assessors are making decisions in a consistent manner. |
o | Assessors must be trained in national competency standards for assessors to ensure reliability. |
| Assessment must be flexible |
o Assessment, where possible, must cover both the on and off-the-job components of training
within a course.
o Assessment must provide for the recognition of knowledge, skills and attitudes regardless of
how they have been acquired.
o Assessment must be made accessible to learners through a variety of delivery modes, so they
can proceed through modularised training packages to gain competencies.
o Assessment must be mutually developed and agreed upon between assessor and the
assessed.
o | Assessment must be able to be challenged. Appropriate mechanisms must be made for reassessment as a result of challenge. |
| Assessment must be fair |
o Assessment process must consider the individual needs of the learner.
o Assessment must provide for reasonable adjustments, where appropriate, to take into account
the individual learner’s needs.
(Source: Standards for RTOs 2015, Clauses 1.8 – 1.12)
The rules of evidence
When collecting evidence, there are certain rules that apply to that evidence. All evidence must be valid,
sufficient, authentic and current:
Valid
Evidence gathered should meet the requirements of the unit of competency. This evidence should match,
or at least reflect, the type of performance that is to be assessed, whether it covers knowledge, skills
or attitudes.
Sufficient
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This rule relates to the amount of evidence gathered. It is imperative that enough evidence is gathered to
satisfy the requirements that the learner is competent in all aspects of the unit of competency.
| Authentic |
When evidence is gathered the assessor must be satisfied that evidence is the learner’s own work. | |
| Current |
This relates to the recency of the evidence and whether the evidence relates to current abilities.
(Source: Training in Australia by M Tovey, D Lawlor)
The Dimensions of Competency
The national concept of competency includes all aspects of work performance and not only narrow task
skills. The four (4) dimensions of competency are:
1. Task skills
2. Task management skills
3. Contingency management skills
4. Job or role environment skills
Credit Transfer
Credit for a unit is provided prior to the commencement of training if you believe that you are eligible for
credit please refers to the Credit Transfer Policy & Procedure located on our website.
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Skills Test | ||
Name of Qualification |
SIT40521 Certificate IV in Kitchen Management | |
Unit Delivered | SIRXOSM002 Maintain ethical and professional standards when using social media and online platforms |
|
Unit Pre-requisites | Code and Title | Pre-requisite units required |
NIL | NIL | |
Type of Assessment | Activity/ Project | |
Student Instruction | This assessment task requires you to source information on, and work according to, a range of ethical and professional standards when using social media and online platforms for business purposes as per the case study provided. It includes: Sourcing and interpreting information on: o terms of service for three different brands of social media, including information on how those brands share user information o general impacts of social media on organisations and users, both positive and negative, from three different sources o cyberbullying and its impacts from three different sources o a suitable code of conduct for online activities relevant to the individual’s current or prospective industry o employment o an organisational code of conduct for online activities relevant to the individual’s current or prospective job o the role, and obtain any required permissions for release o the overarching requirements of commonwealth privacy regulations and any applicable local state or territory privacy regulations relevant to the individual’s current or prospective industry employment o copyright in Australia; what it protects and does not protect, exclusive rights of owners and requirements for permissions o defamation via social media from three different sources o organisational criticism via social media; either customer or employee based Providing an overview evaluation of each of the above topics. Evaluate three (3) situations involving personal online posts that present a risk to an organisation’s reputation and identify guidelines that could be used to avoid risk. |
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Responding professionally to customer communications covering: o a general product or service need, on two occasions o negative comment or complaint about organisational issues, products or services, on two occasions. During the completion of this assessment task, you are required to complete the following activities: Activity 1: Research and source information on social media, industry, and organisational ethical and professional codes of conduct for online activities. Activity 2: Work according to a range of ethical and professional standards when using social media and online platforms for business purposes. |
|
Tools & Equipment Required |
Computer Mobile devices Internet Internet to source information to access social media and online sites Real workplace situations or simulated activities that test aspects of this unit that involve customer communication Computers or mobile devices and the Internet to source information Terms of service published by social media brands Australian Privacy Principles (or their successor) fact sheets Organisational privacy policies (Given in the assessment task) Sample industry and organisational documents relating to online and social media activities; including codes of conduct, policy statements or guidelines (Given in the assessment task) |
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Case Study |
Sunrise Cafe |
About Us
Sunrise Cafe is a café located in Melbourne that offers delicious homemade breakfast food from
worldwide.
The owner, James Newman, is a breakfast enthusiast. He learned to make delicious breakfast dishes
and is excited to share them with a lot of people. Sunrise Cafe offers delicious continental breakfast
food, such as:
Fluffy pancakes
Sausage platters
Freshly brewed coffee
High-quality loose tea leavers and many more
Our price starts at $10 for a complete breakfast.
Sunrise Cafe Business and Marketing Plans
Strategic Objectives:
1. To become the no. 1 breakfast place in Melbourne.
2. To raise a total sales of $3,000,000 in the next two years.
3. Use social media platforms (Facebook, Instagram and YouTube) to:
Offer discounts and offers to the customers
Heighten café awareness
Convert social followers into qualified leads and new business
Increase customer satisfaction and positive café perception
4. To achieve a customer satisfaction rate of 90%.
Unique Selling Point:
Our café offers the best tasting.
Product Products & Pricing
Sunrise Cafe offers delicious continental breakfast food, such as:
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Fluffy pancakes
Sausage platters
Freshly brewed coffee
High-quality loose tea leavers and many more
Our price starts at $10 for a complete breakfast.
Menu includes:
Fluffy pancake: $3
Sausage platter: $6
Freshly brewed coffee: $4
Complete breakfast (Fluffy pancake + Sausage platter + Freshly brewed coffee): $10
Target Market
Our target market consists of customers of all ages who wish to try our delicious cooking.
Competition
The company’s competition will be the following:
Food to Go
Food to Go is a café business famous for its mouthwatering burgers and Filipino style Lucban sausages.
They always have a long line of customers daily.
Dessert in the city
‘Dessert in the city’ is popular among kids and kids at heart. Their homemade ice creams and candies
are a big hit.
SWOT Analysis
Strengths | Weaknesses | Opportunities | Threats |
The owner and cook is a breakfast expert |
Still new in the business | Increasing demand for new food/dishes |
Two well-known competitors (Food to Go, Dessert in the city) |
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The only cafe to offer continental breakfast food |
No customer retention program |
Can offer dine-in and delivery services |
Economic downturn |
Marketing Plan
The business will conduct a 2-phase marketing and promotional program.
|
Giving out flyers and opening day coupons. Posting content on social media. |
Social media content calendar
Phases | Key events and promotions |
Milestones and relevant dates |
Content for release |
Phase 1: The first phase of the marketing plan will be to advertise business opening on different social media platforms |
Opening day coupon (Free coffee with purchase of any menu item) |
Week 1 | Social media posts to promote opening day coupons. An image created in canvas that would promote free coffee with each menu item A text that would have a tagline to attract the customers. |
20% discount on all products/items |
Week 1 | Social media posts to promote discounts. 20% discount in text form on the post. |
|
Phase 2: The second phase of the marketing plan is to create different promotions and deals |
Free high-quality coffee with breakfast. |
Week 2 | Social media posts to promote free coffee. A YouTube Video about free coffee |
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for customers on social media. |
with breakfast. The YouTube video must feature customers in the restaurant. Sharing the YouTube Video on Facebook and Instagram. |
|
Customer loyalty card, i.e., complimentary breakfast after every five (5) breakfasts. |
Week 3 | Social media posts to promote customer loyalty cards. An audio file promoting customer loyalty cards. Sharing the audio on Facebook and Instagram. |
Operational Plan
The café will have the following five (5) employees:
Owner/Cook
Kitchen hand
Packer
Cashier
Mark Newman (Frontline sales and marketing)
ACTION | ASSIGNED TO | PURPOSE | DEADLINE |
Research on more continental food offerings |
James Newman | Increase menu items and revenue. |
One week |
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Use social media platforms to increase revenue Offer discounts and offers to the customers Heighten café awareness Convert social followers into qualified leads and new business Increase customer satisfaction and positive café perception |
Mark Newman | Increase overall monthly sales by at least 5% |
One month |
Conduct online surveys to determine customer satisfaction |
Mark Newman | Gather information that will determine how to improve the overall customer experience |
Two week |
Organisational policies and procedures for social media use
This policy provides guidance for employee use of social media, which should be broadly understood
for purposes of this policy to include blogs, wikis, microblogs, message boards, chat rooms, electronic
newsletters, online forums, social networking sites, and other sites and services that permit users to
share information with others in a contemporaneous manner.
Procedures
The following principles apply to professional use of social media on behalf of Sunrise Cafe as well as
personal use of social media when referencing Sunrise Café.
| Employees need to know and adhere to the company’s code of conduct when using social media in reference to Sunrise Café. |
Employees should be aware of the effect their actions may have on their images and Sunrise
Café image. The information that employees post or publish may be public information for a
long time.
| Employees should be aware that Sunrise Café may observe content and information made available by employees through social media. Employees should use their best judgment in |
posting material that is neither inappropriate nor harmful to Sunrise Café, its employees, or
customers.
| Although not an exclusive list, some specific examples of prohibited social media conduct include posting commentary, content, or defamatory images, pornographic, proprietary, |
harassing, libellous, or that can create a hostile work environment.
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| Social media networks, blogs and other types of online content sometimes generate press and media attention or legal questions. Employees should refer these inquiries to the owner. |
If employees find encounter a situation while using social media that threatens to become
antagonistic, employees should disengage from the dialogue in a polite manner and seek the
advice of a supervisor.
When using Sunrise Café’s computer systems, use of social media for business purposes is
allowed (ex: Facebook, Twitter, Sunrise Café blogs and LinkedIn), but personal use of social
media networks or personal blogging of online content is discouraged and could result in
disciplinary
If employees publish content after‐hours that involves work or subjects associated with Sunrise
Café’s, a disclaimer should be used, such as this: “The postings on this site are my own and
may not represent Sunrise Café’s positions, strategies or opinions.”
| It is highly recommended that employees keep Sunrise Café related social media accounts separate from personal accounts, if practical. |
Ethical considerations
Ethical Requirements | Explanation |
Advocacy | Only objective and neutral information should be shared. |
Subliminal promotion | There should be no hidden signals in the copy that cause people to consume things irrationally. |
Appropriate language | An insulting and abusive language that makes people feel resentful or embarrassed should not be used. |
Honesty | When describing the benefits, the copy should be accurate and truthful. |
Legislative requirements
Legislations/standards | Key provisions |
– Age discrimination act 2004 – Disability discrimination Act 1992 – Racial discrimination act 1975 – Sex discrimination act 1984 – Australian Human Rights Commission Act 1986 |
Age, disability, race, colour, nation, descent, ethnic origin, immigration status, religion, beliefs, cultural background, gender, sexual orientation, intersex status, marital or relationship status should not be included in social media posts. |
Copyright Act 1988 | Text, artistic work, databases, journals, music, computer programs, media broadcasts, and other types of creative works may be referred to as assets in a copy. |
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Broadcasting Services Act 1992 | The following are some of the key objectives of this Act: Protecting children from improper online content; Broadcasting content that is detrimental to children through any media channel. |
Privacy policies and procedures
Sunrise Café policy has been developed in accordance with the Australian Privacy Principles commits
to ensuring that all reasonable steps are taken to protect the privacy of its consumers and staff team.
The following policy and procedure outline how personal information is collected, used, disclosed,
stored, destroyed.
| Sunrise Café policy takes all reasonable steps required to protect and maintain personal and sensitive information. The staff members operating social media accounts must: |
| Employees are not to publish, post or release any information that is considered confidential or not public. |
Employees should get appropriate permission before they refer to or post images of current or
former employees, members, vendors or suppliers. Additionally, employees should get
appropriate permission to use a third party’s copyrights, copyrighted material, trademarks,
service marks or other intellectual property.
Check the account privacy settings are appropriate for the scope of engagement you wish to
undertake. Protect your own privacy and personal information. Don’t share the private details
of others. Don’t disclose details of private conversations unless you have obtained explicit
consent from the relevant parties.
Without the owner’s explicit consent, personal details cannot be provided to third parties.
Prior to the collection of personal and sensitive information, the individual is told what
information is to be collected and stored, the purpose of collection if this information is to be
disclosed to a third party and/or under what circumstances disclosure may occur.
Once the individual is well informed, consent is obtained for the collection of information.
| The organisation will only disclose personal information to a third party where written consent has been obtained from the individual. |
Organisational code of conduct for social media and online activities:
Be transparent
If you are commenting in a personal capacity about brands or campaigns you work on, you should be
open and transparent about who you work for, who you represent or who you may be speaking on
behalf of.
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Be fair and respectful
Be authentic and respectful. When posting about your organisation, colleagues, competitors or other
stakeholders, ensure content is always constructive and fair.
Be accurate
If you do make a mistake, ensure you correct it promptly. It is important to reference the earlier
comment because even if the erroneous comment has been deleted, someone may have saved it as
an image or other format to use as evidence. Always ensure that any criticism is backed up with solid
evidence.
Be professional
Always act professionally and constructively and use sound judgment before posting. Always be polite
and respectful of individuals’ opinions, especially when heated discussions. Show proper consideration
for other people’s privacy.
Be smart
Respect other people’s intellectual property, including trademarked names, slogans, and copyrighted
materials.
Be aware of confidentiality
Only reference information that is publicly available. Do not disclose any confidential or proprietary
information to your organisation, its clients, or any third party that has confidentially disclosed
information to you.
Be careful
Do not use your organisation’s, client’s or a third party’s logos, trademarks or materials on your
website/blog or in a post unless it has been cleared for public use or otherwise approved by your
organisation’s relevant manager.
Financial Plan
Start-Up Costs
Description | Amount | Percentage of total |
Café | $20,000.00 | 20.00% |
Licenses & Permits | $5,000.00 | 5.00% |
Equipment & Supplies | $35,000.00 | 35.00% |
Other Expenses | $10,000.00 | 10.00% |
Start-Up Fund Available | $30,000.00 | 30.00% |
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Total Start-Up Fund Required | $100,000.00 | 100% |
Projected Profit & Loss Statement
Description | Year 1 | Year 2 | Year 3 |
Sales | $ 294,870.64 | $ 354,503.60 | $ 378,193.50 |
Less Cost of Sales | |||
Direct Cost of Sale | $ 128,548.91 | $ 174,156.54 | $ 124,686.14 |
Other Cost of Sale | $ 6,137.34 | $ 8,502.17 | $ 12,149.04 |
Total Cost of Sales | $ 134,686.25 | $ 182,658.71 | $ 136,835.18 |
GROSS PROFIT | $ 160,184.39 | $ 171,844.89 | $ 241,358.32 |
Less Expenses | |||
Wages | $ 87,687.87 | $ 74,229.94 | $ 73,720.62 |
Maintenance and Supplies | $ 5,545.22 | $ 6,461.81 | $ 6,529.37 |
Utilities | $ 3,916.89 | $ 3,234.13 | $ 3,550.77 |
Insurance | $ 21,149.68 | $ 15,135.30 | $ 13,031.18 |
Taxes Paid | $ 10,936.90 | $ 7,985.82 | $ 8,485.60 |
Depreciation | $ 4,000.00 | $ 4,000.00 | $ 4,000.00 |
Rent | $ 16,386.59 | $17,000.00 | $18,000.00 |
Total Expenses | $149,623.15 | $194,644.53 | $149,320.78 |
NET PROFIT/ (LOSS) | $10,561.24 | $43,797.89 | $114,040.78 |
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Projected Balance Sheet
Description | Year 1 | Year 2 |
ASSETS | ||
Current Assets | ||
Cash | $97,357.75 | $86,566.53 |
Accounts Receivable | $9,190.34 | $8,654.96 |
Prepaid Expenses | $5,868.65 | $4,961.99 |
Inventory | $4,713.03 | $4,748.59 |
Total Current Assets | 1,17,129.77 | $104,932.07 |
Property & Equipment | $41,541.43 | $65,935.29 |
Goodwill | $17,132.66 | $14,926.85 |
TOTAL ASSETS | $175,803.86 | $185,794.21 |
LIABILITIES | ||
Current Liabilities | ||
Accounts Payable | $29,952.41 | $30,936.07 |
Accrued Expenses | $5,797.80 | $6,600.12 |
Unearned Revenue | $24,492.41 | $5,000.00 |
Total Current Liabilities | $60,242.62 | $42,536.19 |
Long-Term Debt | $35,000.00 | $20,000.00 |
Other Long-Term Liabilities | $20,000.00 | $15,000.00 |
TOTAL LIABILITIES | $115,242.62 | $77,536.19 |
SHAREHOLDER’S EQUITY |
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Equity Capital | $50,000.00 | $64,460.13 |
Retained Earnings | $10,561.24 | $43,797.89 |
SHAREHOLDER’S EQUITY | $60,561.24 | $108,258.02 |
TOTAL LIABILITIES & SHAREHOLDER’S EQUITY |
$175,803.86 | $185,794.21 |
Task requirements:
The owner of the café wants you to handle its social media accounts. When handling social media
accounts, you must source information on, and work according to, a range of ethical and professional
standards when using social media and online platforms. The day-to-day tasks include:
Sourcing information on the general impacts of social media.
| Complying with industry and organisational ethical and professional codes of conduct for online activities. |
Maintaining personal online presence consistent with organisational standards.
Protecting customer privacy and maintaining the confidentiality of organisational information.
Sourcing information on copyright.
Engaging professionally with customers online.
Job responsibilities:
To source information on a range of social media and online platform categories and brands and their
key audiences, and to identify how organisations and their customers use different platform functions,
you will have the following responsibilities:
Access and interpret information about social media’s positive and negative effects.
| To identify requirements, identify and evaluate the terms of service associated with social media platforms. |
| Determine how online harassment can occur through organisational websites and who might be targeted. |
Determine how social media platforms share user data and the effects on users.
Consider ways to avoid having a negative impact on users of organisational social media sites.
| Determine the objectives and scope of industry codes of conduct, and seek advice from relevant personnel on their applicability to the organisation. |
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Determine the applicability of the organisation’s online code of conduct, objectives, and scope
to one’s own job role.
Examine the contents of codes of conduct and their relevance to one’s own personal and workrelated online behaviours and communications.
Clarify the content and compliance requirements of the codes with the appropriate personnel.
Act in accordance with the professional values and principles outlined in codes, seeking advice
when necessary.
Determine the distinctions between an organisation’s and an individual’s online presence.
Distinguish between representing oneself and representing one’s organisation when engaging
in online activities.
Examine and ensure that personal online postings and activities do not jeopardise the
reputation of the organisation and those associated with it.
Access and interpret information on privacy laws and regulations, as well as the scope of
requirements.
Determine the applicability of organisational privacy policies and procedures to one’s own job
role by identifying and interpreting them.
Collect, use, and safeguard information provided by customers and others in accordance with
privacy regulations and organisational policies and procedures.
Obtain and follow permissions before publishing images and text that represent others.
Maintain the confidentiality of sensitive organisational information and confirm that it can be
released before it is published.
Access and interpret copyright information to determine what is and is not protected by
copyright.
Determine the exclusive rights to materials held by the copyright owner.
Determine which permissions are required for the use of copyright materials and how to obtain
them.
To improve the organisation’s reputation, communicate with customers quickly, professionally,
and positively.
Respond sensitively, courteously, and respectfully to negative and potentially defamatory
comments, complaints, and conflicts.
Reduce the risk to one’s own and the organisation’s reputation by escalating conflict to relevant
personnel.
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Skills Test Activity 1 | ||
Name of Qualification |
SIT40521 Certificate IV in Kitchen Management | |
Unit Delivered | SIRXOSM002 Maintain ethical and professional standards when using social media and online platforms |
|
Unit Pre-requisites | Code and Title | Pre-requisite units required |
NIL | NIL | |
Type of Assessment | Activity/ Project | |
Student Instruction | This assessment task requires you to source information on, and work according to, a range of ethical and professional standards when using social media and online platforms for business purposes as per the case study provided. It includes: Sourcing and interpreting information on: o terms of service for three different brands of social media, including information on how those brands share user information o general impacts of social media on organisations and users, both positive and negative, from three different sources o cyberbullying and its impacts from three different sources o a suitable code of conduct for online activities relevant to the individual’s current or prospective industry o employment o an organisational code of conduct for online activities relevant to the individual’s current or prospective job o the role, and obtain any required permissions for release o the overarching requirements of commonwealth privacy regulations and any applicable local state or territory privacy regulations relevant to the individual’s current or prospective industry employment o copyright in Australia; what it protects and does not protect, exclusive rights of owners and requirements for permissions o defamation via social media from three different sources o organisational criticism via social media; either customer or employee based Providing an overview evaluation of each of the above topics. Evaluate three (3) situations involving personal online posts that present a risk to an organisation’s reputation and identify guidelines that could be used to avoid risk. |
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Responding professionally to customer communications covering: o a general product or service need, on two occasions o negative comment or complaint about organisational issues, products or services, on two occasions. During the completion of this assessment task, you are required to complete the following activities: Activity 1: Research and source information on social media, industry, and organisational ethical and professional codes of conduct for online activities. This activity requires you to research and source information on social media, industry, and organisational ethical and professional codes of conduct for online activities. To do so, you are required to: Follow the steps given in Checklist 1. Complete the templates associated with each step. Provide APA style reference to the sources of information used to access information. The Supervisor or trainer/assessor will: Supervise and observe the student performing this activity. Place a tick mark against each step given in the checklist after the student performs/implements the step. Sign off the checklist and ask the student for the submission of templates associated with each step. |
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Template 1 |
Template 1: Information on social media, industry, and organisational ethical and professional codes of conduct for online activities. |
Information on social media, industry, and organisational ethical and professional codes of conduct for online activities. (800-1000 words) |
Information on general impacts of social media |
General impacts of social media on organisations and users, both positive and negative, from three (3) different sources. Terms of service for the following three (3) different brands of social media, including information on how those brands share user information. YouTube |
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Impact of information shared by social media brands on users. How online harassment or cyberbullying can occur from three (3) different sources, who may be targeted and its impact? Evaluate ways to avoid negative impacts on users of organisational social media sites. |
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Information on industry and organisational ethical and professional codes of conduct for online activities |
Objectives and scope of industry codes of conduct. Applicability of industry codes of conduct to the organisation. Objectives and scope of organisation codes of conduct. Applicability of organisational code of conduct to own job role and potential future employment. |
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Significance of industry and organisational codes of conduct to own personal and work-based online behaviours and communications |
Information on privacy and confidentiality |
Overarching requirements of commonwealth privacy regulations and any applicable local state or territory privacy regulations relevant to the individual’s current or prospective industry employment. Privacy policies and procedures |
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Key points of privacy policies and procedures applicable to own role. |
Information on copyright |
Copyright in Australia; what it protects and does not protect Exclusive rights of owners and requirements for permissions. |
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References |
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Checklist 1 |
Checklist 1: Research and source information on social media, industry, and organisational ethical and professional codes of conduct for online activities. |
Steps | Place a tick mark, once completed |
Step 1: Research and source information on general impacts of social media and interpret using Template 1. Conduct research using the Internet, access information and determine the following: o General impacts of social media on organisations and users, both positive and negative, from three (3) different sources. o Terms of service for the following three different brands of social media, including information on how those brands share user information. YouTube o Impact of information shared by social media brands on users. o How online harassment or cyberbullying can occur from three (3) different sources, who may be targeted and its impact? o Evaluate ways to avoid negative impacts on users of organisational social media sites. Interpret and record the following based on research conducted using Template 1. o General impacts of social media on organisations and users, both positive and negative, from three (3) different sources. o Terms of service for the following three (3) different brands of social media, including information on how those brands share user information. |
|
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YouTube o Impact of information shared by social media brands on users. o How online harassment or cyberbullying can occur from three (3) different sources, who may be targeted and its impact? o Evaluate ways to avoid negative impacts on users of organisational social media sites. |
|
Step 2: Research and source information on industry and organisational ethical and professional codes of conduct for online activities and interpret using Template 1 Conduct research using the Internet, access information regarding industry codes of conduct and determine the following: o Objectives and scope of industry codes of conduct. o Applicability of industry codes of conduct to the organisation. Seek advice from the Supervisor assigned and clarify the applicability of industry codes of conduct to the organisation. Identify online organisational code of conduct (Given in the simulated workplace scenario), objectives and scope, and determine applicability to own job role and potential future employment. Evaluate contents of industry and organisational codes of conduct and determine significance to own personal and work-based online behaviours and communications. Further, document the overview evaluation of each of the above topics, including the following using Template 1. o Objectives and scope of industry codes of conduct. o Applicability of industry codes of conduct to the organisation. o Objectives and scope of organisation codes of conduct. o Applicability of organisational code of conduct to own job role and potential future employment. o Significance of industry and organisational codes of conduct to own personal and work-based online behaviours and communications |
|
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Step 3: Research and source information on privacy and confidentiality using Template 1. Conduct research using the Internet, access information and determine the following: o The overarching requirements of commonwealth privacy regulations and any applicable local state or territory privacy regulations relevant to the individual’s current or prospective industry employment o Organisational privacy policies and procedures and determine applicability to own job role. Interpret and record the overview evaluation of each of the above topics, including the following using Template 1. o Overarching requirements of commonwealth privacy regulations and any applicable local state or territory privacy regulations relevant to the individual’s current or prospective industry employment. o Privacy policies and procedures o Key points of privacy policies and procedures applicable to own role. |
|
Step 4: Research and source information on copyright using Template 1. Conduct research using the Internet, access information and determine the following: o Copyright in Australia; what it protects and does not protect o Exclusive rights of owners and requirements for permissions. o Permissions required to use copyright materials and how to obtain these Interpret and record the overview evaluation of each of the above topics, including the following using Template 1. o Copyright in Australia; what it protects and does not protect o Exclusive rights of owners and requirements for permissions. |
|
Step 5: Include APA style references of the sources of information used to access information using Template 1. |
|
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Three (3) sources of information of impacts of social media on organisations and users. Two (2) sources of information on industry ethical and professional codes of conduct for online activities. Two (2) sources of information on privacy and confidentiality. Two (2) sources of information on copyright. |
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Performance Criteria/Performance Checklist: Activity 1 |
This task must address the following performance criteria/ performance checklist. | |||
To be assessed as satisfactory (S) in this assessment task, the participant needs to demonstrate competency in the following critical aspects of evidence |
S | N/S | Trainer/Assessor to complete (Comment and feedback to students) |
Researched and sourced information on the general impacts of social media and interpreted them. Conducted research using the Internet, accessed information and determined the following: o General impacts of social media on organisations and users, both positive and negative, from three (3) different sources. o Terms of service for the following three different brands of social media, including information on how those brands share user information. YouTube o Impact of information shared by social media brands on users. o How online harassment or cyberbullying can occur from three (3) different sources, who may be targeted and its impact? o Evaluate ways to avoid negative impacts on users of organisational social media sites. |
| |
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Researched and sourced information on industry and organisational ethical and professional codes of conduct for online activities and interpreted using Template 1 Conducted research using the Internet, accessed information regarding industry codes of conduct and determined the following: o Objectives and scope of industry codes of conduct. o Applicability of industry codes of conduct to the organisation. Sought advice from the Supervisor assigned and clarified the applicability of industry codes of conduct to the organisation. Identified online organisational code of conduct (Given in the simulated workplace scenario), objectives and scope, and determined applicability to own job role and potential future employment. Evaluated contents of industry and organisational codes of conduct and determined significance to own personal and work-based online behaviours and communications. |
| |
Researched and sourced information on privacy and confidentiality using Template 1. Conducted research using the Internet, access information and determined the following: o The overarching requirements of commonwealth privacy |
| |
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regulations and any applicable local state or territory privacy regulations relevant to the individual’s current or prospective industry employment o Organisational privacy policies and procedures and determine applicability to own job role. Interpreted and recorded the overview evaluation of each of the above topics, including the following. o Overarching requirements of commonwealth privacy regulations and any applicable local state or territory privacy regulations relevant to the individual’s current or prospective industry employment. o Privacy policies and procedures o Key points of privacy policies and procedures applicable to own role. |
||
Conducted research using the Internet, access information and determined the following: Copyright in Australia; what it protects and does not protect Exclusive rights of owners and requirements for permissions. Permissions required to use copyright materials and how to obtain these |
| |
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Skills Test Activity 2 | ||
Name of Qualification |
SIT40521 Certificate IV in Kitchen Management | |
Unit Delivered | SIRXOSM002 Maintain ethical and professional standards when using social media and online platforms |
|
Unit Pre-requisites | Code and Title | Pre-requisite units required |
NIL | NIL | |
Type of Assessment | Activity/ Project | |
Student Instruction | This assessment task requires you to source information on, and work according to, a range of ethical and professional standards when using social media and online platforms for business purposes as per the case study provided. It includes: Sourcing and interpreting information on: o terms of service for three different brands of social media, including information on how those brands share user information o general impacts of social media on organisations and users, both positive and negative, from three different sources o cyberbullying and its impacts from three different sources o a suitable code of conduct for online activities relevant to the individual’s current or prospective industry o employment o an organisational code of conduct for online activities relevant to the individual’s current or prospective job o the role, and obtain any required permissions for release o the overarching requirements of commonwealth privacy regulations and any applicable local state or territory privacy regulations relevant to the individual’s current or prospective industry employment o copyright in Australia; what it protects and does not protect, exclusive rights of owners and requirements for permissions o defamation via social media from three different sources o organisational criticism via social media; either customer or employee based Providing an overview evaluation of each of the above topics. Evaluate three (3) situations involving personal online posts that present a risk to an organisation’s reputation and identify guidelines that could be used to avoid risk. |
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Responding professionally to customer communications covering: o a general product or service need, on two occasions o negative comment or complaint about organisational issues, products or services, on two occasions. During the completion of this assessment task, you are required to complete the following activities: Activity 2: Work according to a range of ethical and professional standards when using social media and online platforms for business purposes. This activity is a continuation of Activity 1. This activity requires you to: Handle social media and online platforms for business purposes. Comply with a range of ethical and professional standards when using social media and online platforms for business purposes. Comply with the following information sourced in Activity 1. o Industry and organisational ethical and professional codes of conduct for online activities. o Privacy and confidentiality protection requirements. o Copyright requirements Act according to professional values and principles outlined in codes, seeking advice when difficulties arise. To do so, you are required to: Follow the steps given in Checklist 1. Complete the templates associated with each step. Answer a range of questions asked by the Supervisor. The Supervisor or trainer/assessor will: Supervise and observe the student performing this activity. Place a tick mark against each step given in the checklist after the student performs/implements the step. Sign off the checklist and ask the student for the submission of templates associated with each step. |
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Additional Instructions |
The trainer/assessor can allocate the role of customers to the staff members. The trainer/assessor must ensure the customer/staff members visit the social media posts posted by the student. The trainer/assessor must brief the staff members on their responses to the social media posts. These responses to the social media posts are given below. Note: Each response would be on different social media content posted over a period of one month. |
Customer response 1: Review 1 Love this place. Wonderful ambience. Coffee is to die for. My favourite is Cafe Mocha. It’s hard to resist such awesome flavours of delicious coffee with a soothing aroma. It would be great if you could please share with me the menu of the café. Customer response 2: Review 2 Coffee, snacks, service are good, but the ambience needs to be stepped up. Customer response 3: Complaint 1 “Fewer customers, hence less staff, hence less quality”. Will never visit this place again. Customer response 4: Complaint 2 15-minute wait to get in, which is fine but then the people who came in after we got served first and received their food before we even got served, and then we finally were able to order, and another couple who came in like 15 minutes after us still got their food first. My food was fine. My girlfriend didn’t like hers. Customer response 5: Fake trolling Yak place. Only idiots visit this café. Customer response 6: Complaint 2 Unhygienic staff. The worst place to visit. |
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Answer the questions given in the verbal questioning record (Template 3) and arrange for a staff member to record the verbal response. |
SIRXOSM002 Skills Test Assessment
Created: 11 July 2022 Document Owner: CM
Modified: Version: 1.0
Review Date: 11 July 2023 Page 42 of 51
Once PRINTED, this is an UNCONTROLLED DOCUMENT
Actors College of Theatre and Television
RTO ID: 90168 | CRICOS 01544D| ABN: 87 079 097 920
Template 2 |
Template 2: Evaluation of situations presenting a risk to an organisation’s reputation and guidelines that could be used to avoid risk. |
Evaluation of situations presenting a risk to an organisation’s reputation and guidelines that could be used to avoid risk. (200-300 words) |
Three (3) situations involving personal online posts that present a risk to an organisation’s reputation. |
Guidelines that could be used to avoid risk. |
SIRXOSM002 Skills Test Assessment
Created: 11 July 2022 Document Owner: CM
Modified: Version: 1.0
Review Date: 11 July 2023 Page 43 of 51
Once PRINTED, this is an UNCONTROLLED DOCUMENT
Actors College of Theatre and Television
RTO ID: 90168 | CRICOS 01544D| ABN: 87 079 097 920
Template 3 |
Template 3: (Verbal question record) |
When you have completed this assessment, your trainer/assessor will provide a mark in the boxes
provided (on the right). Your mark will be correct or incorrect.
Assessor to mark If Satisfactory X Not Satisfactory |
|
1. What are the key differences between organisational and personal online presence? How did you determine them? Professional: Social media is your multi-media resume complete with endorsements. It provides you with a platform for building your thought leadership. Personal: Social media is a way to engage with family and friends, regardless of their current location. |