Born in San Francisco, Hint, Inc. was founded in 2005 by entrepreneur Kara Goldin. Hint delivers refreshments without sugar, diet sweeteners, calories, or preservatives.

It started as a healthy lifestyle brand best known for its flagship product, hint water – a delicious, unsweetened flavored water  (Hint, 2023).  The characteristics of Hint include:

Hint water brand is NON-GMO certified and WHOLE30 approved.
Hint water is vegan and contains no MSG, nuts, soy, or gluten.
Hint water bottles have always been BPA-free and Hint, Inc. is continuously improving its bottling to reduce the amount of plastic and other non-renewable resources.