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Assessment 2 Guide and Instructions

Assessment Instructions
Submission 1 (Week 4, 200 words): Company Background and Stakeholder
• Students will introduce their selected ASX listed company, including a description of the
business’ operations / activities.
• To select your ASX listed company, https://www.listcorp.com/asx/sectors/ and
https://www.asx200list.com/ are useful resources. The following guidance is provided.
➢ Consider choosing a company you have worked for or would like to work for, or a company you have
followed or been a customer of.
➢ Avoid banks and insurance companies.
➢ Large companies tend to have more publicly available research and news coverage.
➢ Do not select companies that are studied in the Workshops (Harvey Norman, Woolworths, CSL).
• Describe the stakeholder you will be reporting to and the purpose of the report. Examples
include the following.
➢ Management (CEO, CFO, Chair of the Board) and operational or strategic changes the company should
consider.
➢ An investor / lender and whether to invest in the company’s shares / bonds.
➢ A bank and whether it should lend to the company.
➢ A supplier and whether it should supply to the company, based on its financial and/or non-financial situation.
➢ An employee and whether they should work for the company.
• Students are required to correctly reference all information sources. More detail on
referencing is provided later in this document.
• Submission will be via a dedicated Submission 1 Turnitin link.
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Submission 2 (Week 9, 1000 words): Financial and Non-Financial Analysis
• Your company’s Annual Report, Financial Statements and Sustainability Report (where
available) will be important resources for this section. However, students are also expected to
utilise resources independent of the company.
• Students are required to correctly reference all information sources. More detail on
referencing is provided later in this document.
• Submission 2 should be presented as a separate document from Submission 1 and submitted
via the dedicated Submission 2 Turnitin link.
Financial Analysis
• Present and discuss key financial results and trends. This may include trends in sales,
expenses and profitability.
• Discuss the company’s financial performance. This will require understanding and describing
the fundamental drivers of the business.
• Calculate and present relevant financial ratios. If the stakeholder is an equity investor, include
share market ratios. If the stakeholder is a lender, include financial stability ratios. You may
include ratios not included in the Workshop slides (but should define these when doing so).
• Interpret your financial ratios and reach insights on which to base your recommendation.
• The key financial data should be presented in summary tables. Charts can also be a useful
visual tool. Your data will typically involve horizontal analysis (minimum of 3 years) but may
also involve vertical analysis.
Non-Financial Analysis
• Discuss non-financial aspects of the company’s performance.
• Students are expected to present relevant non-financial and sustainability measures.
• The key data series should be presented in summary tables. Charts can also be a useful
visual tool.
• In addition to analysing non-financial and sustainability data, students may wish to concisely
consider one or more of the following aspects of the business.
➢ Ethical aspects of the company’s activities.
➢ Strengths, weaknesses, opportunities and threats (SWOT).
➢ The company’s business strategy, competitors and outlook.
• Reach insights on which to base your recommendation.
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Submission 3 (Week 11): Conclusion and Recommendation (5-7 minute video)
• Record a 5-7 minute video in which you present your conclusion(s) and recommendation.
• Your video should:
➢ present the key findings and any conclusions you have drawn from your analysis,
➢ clearly state an actionable recommendation for your stakeholder,
➢ justify your recommendation based on your financial and/or non-financial analysis,
➢ describe the expected outcome should your recommendation be followed, and
➢ be creative and/or make use of visual aids.
• Submission 3 is submitted via Kaltura. Please refer and adhere to the Help with Kaltura video
upload link regarding how to record and submit the video.
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Important Study Information
Academic Integrity and Conduct Policy
KBS values academic integrity. All students must understand the meaning and consequences of
cheating, plagiarism and other academic offences under the Academic Integrity and Conduct
Policy.
What is academic integrity and misconduct?
What are the penalties for academic misconduct?
What are the late penalties?
How can I appeal my grade?
Click here for answers to these questions:
https://www.kbs.edu.au/admissions/forms-and-policies
More information on Academic Integrity is available at the MyKBS Academic Success Centre.
Assessment Marking Guide
The rubric on the following page will be applied.
Referencing
The Academic Integrity and Conduct Policy requires the appropriate use of in-text citations and a
Bibliography. Harvard referencing should be adopted.
For instructions in relation to referencing, a Harvard Referencing Guide and video is available via
the Academic Success Centre page on MyKBS.
The KBS Library
The KBS library is an essential resource for Assessment 2. Sources such as IBISWorld or
Morningstar reports and the Australian Financial Review can provide valuable information on
your selected company.
A short video is available to show you general library search features. Please see here:
https://library.kaplan.edu.au/usingthelibrary (click on the Discovery Search image to watch the
video). Other information may be posted in Subject Announcements during the course of the
subject.
We encourage MBA403 students to become familiar with the KBS Library. With any questions,
please contact the library at [email protected]
Study Assistance
Students may seek study assistance from their local Academic Learning Advisor or refer to the
resources on the MyKBS Academic Success Centre page.
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Assessment Marking Guide

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