Examine the demographics of your customers

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Your challenge for this assignment is to develop a capacity analysis in which you apply the principles of capacity management and illustrate the impact of forecasting on the implementation of those principles, based on the following scenario:

Your employer has tasked you with researching the company’s capacity management to determine how well they are doing at forecasting growth trends to meet consumer demand. You will create a written report to present to the board of directors. In your report, be sure to address the following:

    • Identify three business components (within the broad categories of people, process/facility, or technology) that can present problems.
    • Define steps that your startup team can take to avoid problems when your service or product is launched.
    • Determine the value of an accurate forecast in terms of its influence on the quality of service delivery and/or potential growth for your company. In what ways would an accurate, forecast influence business decisions at your company?
    • Examine the demographics of your customers. What target-market demographics will enhance the success of your company?
    • Determine how your company might know when to stop growing. How might your company determine a practical limit to economies of scale? What metrics should be monitored to determine if your company is growing or if it has plateaued?

Note:If it is unfeasible to use your current employer for this assignment, you may choose another company.

Remember that you are writing for a business audience, so your report should be clear and concise, and contain actionable solutions. In addition to this week’s readings, you may also use popular sources to emphasize your points. If you discover additional areas or issues that would be important to the board, feel free to include them in your report.

Length: 5-7 pages, excluding the cover sheet, title page, and references

References: Include a minimum of 5 scholarly resources within the last 5 years on capacity management, forecasting, and startup planning. The majority should be from peer-reviewed journals.

The completed assignment should address all of the assignment requirements, exhibit evidence of concept knowledge, and demonstrate thoughtful consideration of the content presented in the course. The writing should integrate scholarly resources, reflect academic expectations and current APA standards, and adhere to the Northcentral University’s Academic Integrity Policy.

When applicable, conduct a Turnitin pre-check and then upload your completed assignment and click theSubmit to Dropboxbutton.

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      Cano, J. A., Gomez-Montoya, R. A., Cortes, P., & Campo, E. A. (2021). Mrp systems considering fuzzy capacity, lead times and inventory availability.International Journal of Simulation Modelling, 20(1), 29–39.

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