Submission DeadlineMarks and FeedbackBefore 10am on:20 working days after deadline (L4, 5 and 7)15 working days after deadline (L6)10 working days after deadline (block delivery)Unit title & codeBSS041-3 Digital Business ManagementAssignment number and title2: Online Presence ReportAssessment typeWR-ProbWeighting of assessment40%Size or length of assessment1200 Word reportUnit learning outcomes1.Demonstrate the following knowledge and understandingUnderstand concepts, theories and frameworks related to the management of e-business and be aware of a range of analytical techniques related to digital data indiverse business contexts.2.Demonstrate the following skills and abilitiesApply relevant theories and frameworks related to: a) employing specific informationsystems and e-business concepts to sustain an organisation’s competitive advantage,and b) analysing a website/e-commerce presence from various academic perspectivesand providing recommendations for improvement.What am I required to do in this assignment?

Assessment TaskYou are required to develop a digital business consultancy report for an organisation.The consultancy report should focus on analysing and providing insights into the organisation’s Social mediamanagement and Customer Relationship management (CRM) strategies online.Firstly, you are to select a company which is present online, or a list of companies will be given you by the tutor, fromwhich you can select a company.Secondly, using the assessment 2 template document provided on BREO, complete various sections of the report.specifically. Focusing on assessing the selected company’s online presence on various online channels, such as