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Assignment instructions This assessment is testing you on: 1. the development and curation of digital content on a digital asset – website developed in Wix working with contemporary applications for content creation – ChatGPT, and 2. understanding of digital analytic, by interpreting a website’s Google Analytics report.
Firstly, for this individual assessment you are developing, designing and publishing one (1) blog post on any topic related to digital marketing.
Using ChatGPT, you should create a draft of the blog post to the required specifications. You must then review your draft blog post and write a reflection explaining whether and how the ChatGPT draft post met the Effective Blog Content Marketing Checklist. In your reflection. identify which parts of the ChatGPT generated post you have updated when finalising it for publication and why you have done so. Clearly articulate which parts of the final post were generated by ChatGPT and which parts were developed by you (300 words).
The finalized blog post needs to be published only the MKT5325 Wix website’s Blog page: www.thedigjtalmarketingcrew.com/blsg C-• and needs to fit into one of the following blog page categories: Content Marketing. Digital Marketing Trends. Digital Consumers, or Digital Analytics. Before you start, however, you must think about who your target audience is for your blog post. You must ensure that you develop content that will resonate with your audience.
Your blog post must meet the following requirements: • Apply one of the 4E Frameworks’ tactics (either Excite, Educate, Experience, Engage). • Include an image created by you, i.e. ideally no free stock images: otherwise copyright must be referenced on the image “Copyright by <insert author’s name>”. • Include a written message consisting of no more than 300 words. • Be professional. You must ensure the post is well written, no spelling or grammatical mistakes. well organised, visually appealing, engaging and professionally presented. • Be published onto the Blog page: thedigitalrnarketingcrew.com/blog e using your Wix contributor log in. Q Search L L 0

ENG o) 2-7012’2,