Arizona Wireless Case Study

A small Arizona based cell phone provider, Arizona Wireless, noticed that their customers were often dropping calls in the north west corner of Phoenix. To provide better service for their customers, Arizona Wireless has decided to add another transmission tower in that area. The tower can transmit a signal with a radius of 10 miles. The locations that Arizona Wireless is targeting are identified below.

	X	Y
Phoenix	10	10
Glendale	12	16
Peoria	12	22
Surprise	16	18

Arizona Wireless would like to find the tower location that reaches each of these cities and minimizes the sum of the distances to all locations from the new tower. Using the case study template, in 500-750 words complete the following.

Formulate and solve a model to find the optimal location.

Formulate and solve a model that minimizes the maximum distance from the trans-mission tower location to the city locations.

Based on your findings, create a plan Arizona Wireless to expand its service area.