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- Demonstrate an understanding of and apply key (fundamental) concepts and principles in digital product management.
- Identify a suitable roadmap and feature prioritization for your digital product case study.
- Demonstrate an understanding of the technology and architecture behind your product design.
- Analyze the market opportunity and demonstrate an understanding of how to develop a go-to marketing strategy.
- Demonstrate an understanding of the supporting platforms and techniques that you would use to develop your digital product.
- Demonstrate a practical understanding of the supporting documents to build your business case.