Grow Management Consultants
Strategic Business Plan
2019 – 2022
Welcome
Welcome to the Strategic Business Plan for Grow Management Consultants.
This document sets out our vision for the next three years and how we hope to achieve it.
We hope you enjoy reading this document.
Mark Woodward
CEO
Grow Management Consultants
Executive Summary
Established in 2010, Grow Management Consultants is a management consultancy company specialising in providing services to companies to assist them to improve the leadership performance of their staff.
Grow Management Consultancy draws on its up-to-date knowledge and skills in best practice leadership concepts to assist clients with leadership performance
Mission Statement
Our mission is to assist all of our clients to build a strong group of professionals with commitment to the company and to meeting the needs of the company’s customers.
Values
Core values underpinning our activities are:
Quality
Innovation
Respect
Reliability.
Key objectives
Develop strategies that will ensure that Grow Management Consultants becomes known as a learning organisation
Develop the learning capabilities of all students and staff.
Strategic Priorities
To be well led, high performing, profitable and accountable
Ensure that all financial operations, performance indicators and results support the strategic policies
Identify new and expand existing sources of revenue
Become a learning organisation to foster innovation and competitive practice
Achieve profits of at least 10% per annum.
Develop services to meet customer needs and aspirations
Increase range of services offered to include change management and diversity
Plan for and establish an annual conference, starting in 2016
Increase range of e-books commencing with Organisational Change e-book to be published during 2019.
Continue building deeper customer relationships
Customer-centred practice, with a focus on meeting their total needs for high-quality services
Strengthen the skills of our people, to better support customers
Drive innovation to better meet customer demands.
Attract, engage and develop the best staff
Continuing the drive to a customer centred, high performance workforce and culture
Strengthening the skills of our people, to better support customer needs
Ensuring that all staff work as effectively as possible, including that clear performance measures are in place
Empowering innovation and responsiveness to change
Continuing to enhance the diversity of our workforce
Employ junior consultants to assist principal consultants.
Foster learning and development within the organisation
Effective graduate development programs (including mentoring arrangements)
Programs to support accelerated skills development
Innovative approaches to learning and development attuned to the greater numbers of employees
A focus on continuous learning and development for older workers to ensure their skills remain current and to enable their participation in the organisation for as long as possible
Strategic use of selected mature age workers in coaching and mentoring roles
Providing employees with development in the areas of stress and time management, mentoring, work/life/health balance and career planning.
The Management Consulting industry has grown weakly over the past five years. Poor demand from downstream markets constrained industry revenue growth, with financial services and resources firms cutting spending on management consultants due to economic uncertainty and falling commodity prices.
However, businesses using management consultants to introduce new business processes and enhance operating efficiencies have partly offset this trend. Industry operators have also increasingly incorporated analytics into their services, which offer clients greater understanding of their business and clients. Demand for services backed by analytics is expected to have growth of 3.8% in 2019-20.
Research also shows that there is a need for workers to have strong leadership and management skills to support collaborative management, managing teams for a distance, empowering others and business acumen. Thus, the demand for leadership consultancy services is still strong.
Situation Analysis
Strengths | Weaknesses |
Value and quality Strong management Customer loyalty Friendly organisational culture Level of available finance for investment |
Insufficient brand awareness Lack of a clear organisational learning and development strategy Relatively small organisation |
Opportunities | Threats |
Leadership skills in demand Opportunities to offer a range of services |
High level of competition Economic downturn meaning less spent on consultants Failing to satisfy clients demands |
Marketing Strategies
Our marketing strategies aim to:
build our brand
generate leads now
help to convert those leads quickly
form the basis of ongoing relationships and referrals.
We plan to develop our market share by:
Improving our marketing and advertising
Continually improving the quality of service given to clients
Maintaining effective communication channels with all stakeholders to ascertain industry requirements and then develop products and manage services accordingly
Continually improving communication channels with all our stakeholders, ensuring a flow of timely and accurate information to facilitate effective planning and decision making
Targeting identified growth markets with planned, market appropriate campaigns employing a variety of promotional strategies and advertising mediums
Offering attractive fee structures to our clients
Continually improving the skills, knowledge and effectiveness of Grow Management Consultants through our commitment to training and development
Regularly reviewing the effectiveness of all our operations and making improvements when and where necessary.