Assessment overview

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There are three assessments for UXB115 that will be centered on a chosen case study company with the aim of developing competencies to run a modern construction business.

To support your work on Assessment 1, students are required to:

• Select a case study company;
• Pick a key sector to focus on; and
• Undertake the analysis in the Brisbane/ Queensland context only.

Step 1 – Identifying a case study company

The case study company should be a current Queensland-based construction company with an active Australian Business Number (ABN), and a functioning company website. The construction company should preferably be an ASX listed construction company. In choosing a company, students will need to ensure they have access to company background information such as company structure, areas of expertise, core values/ mission statement/ strategic objectives, corporate governance etc..

A list of suggested case study companies is provided on Blackboard. Students choosing to use any case study company not featured on the list provided will need to seek permission in writing from the Unit Coordinator.

Please note that you are not permitted to select the case study companies used as a teaching resource in the lectures as your chosen case study company.

** Please include a 2-page detailed case study overview of the chosen case study company in the Appendix of Assessment 1.

Step 2 – Pick a key sector to focus on

Students are required to select one key sector as the focus of their analysis for their chosen case study company in Assessment 1. The sector can either be a new sector or one in which the case study company currently has a presence. Examples of key sector include: high-rise residential, aged care development etc.. A list of suggested sectors is provided on Blackboard.

Step 3 – Undertake the analysis in the Brisbane/ Queensland context only

Students are required to consider the analysis in terms of the chosen case study company’s foray/ presence in the key sector, and in the Brisbane/ Queensland context only.

Assessment One (40%) – Individual Assignment

Assessment details:

In week 5, students are required to upload an electronic copy of Assessment One (in .docx format only) to Turnitin via the UXH115 Blackboard site (under ‘Assessment’ tab). Please include a cover page for Assessment 1 with your student details including full name (as enrolled), student number, unit code and name, assessment number and case study company name.

The Queensland construction industry is set to register its biggest ever fall in recorded construction activity, particularly in the high-rise residential market (ABC News, Aug 2019). As the newly appointed business manager of the chosen case study company, you have been asked to:

• undertake a market analysis (Part A) to assess the company’s direction and the on- going/ future viability of the key sector (pick one only e.g. commercial high-rise);
  • identify key stakeholders (Part B) within the key sector that need to be managed; and
  • provide recommendations (Part C) to advance the company’s corporate social responsibility (CSR) agenda so as to provide an ethically sound competitive advantage in the key sector.

The above will help inform the case study company’s short-term plans to ensure business continuity in an increasingly competitive and lean business environment.

Using lecture materials from weeks 1 to 4, each student is required to individually work on and submit a formal report detailing the market analysis (Part A), stakeholder analysis (Part B), and corporate social responsibility recommendations (Part C) to capture lessons learnt from the case study company. This will inform your work on Assessments 2 and 3.

Students are required to perform desktop research only to inform their understanding of the requirements of Assessment 1 (that is, do not contact, interview or visit the case study company). Please ensure you use credible sources of information, and to reference all reading material quoted or that has informed your views of the case study company.