Analyse the external environment

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Module Scheme Semester One 2022-23

Module Name:

Strategic Agility

Module Code:

BM633

Academic Year:

2022-23

Module Leader

Raj Patel

Module Leader’s email:

[email protected]

Learning Outcomes:

On successful completion of the module, the student will be able to:

Analyse the external environment of an organisation and justify critical opportunities and threats appropriate to that organisation;

Analyse the strategic capability of an organisation and justify critical strengths and weaknesses linked to competitive advantage;

Develop suitable strategic choices for an organisation;

Evaluate strategic choices for an organisation, referring to previous analysis in 1 and 2.

Recommend and justify an appropriate strategic choice for an organisation.

Assessment Summary:

Assessment Task

Key Dates

Coursework 1: Individual 2,000-word (16 pages maximum) report, 100% weighting.

12th May 2023

Week by Week Guide:

Teaching details

1. Week beginning:

(Timetabling Week 1)

What is Strategy? An Introduction.

Core Reading: Whittington et al. (2020) Exploring Corporate Strategy. 12th ed. Chapter: 1 Introducing Strategy.

2. Week beginning:

(Timetabling Week 2)

Strategic Position

Core Reading: Whittington et al. (2020) Exploring Corporate Strategy. 12th ed. Chapter: 2 Macro Environment Analysis.

3. Week beginning:

(Timetabling Week 3)

Industry & Sector Analysis

Core Reading: Whittington et al. (2020) Exploring Corporate Strategy. 12th ed. Chapter: 3 Industry & Sector Analysis.

4: Week beginning:

(Timetabling Week 4)

Resources and Capabilties Analysis

Core Reading: Whittington et al. (2020) Exploring Corporate Strategy. 12th ed. Chapter: 4 Resources and Capabilities Analysis.

5: Week beginning:

(Timetabling Week 5)

Corporate Strategy

Core Reading: Whittington et al. (2020) Exploring Corporate Strategy. 12th ed. Chapter: 8 Corporate Strategy.

6. Week beginning:

(Timetabling Week 6)

Business Strategy and Models

Core Reading: Whittington et al. (2020) Exploring Corporate Strategy. 12th ed. Chapter: 7 Business Strategy and Models.

7. Week beginning:

(Timetabling Week 7)

Mergers, Acquisitions and Alliances

Core Reading: Whittington et al. (2020) Exploring Corporate Strategy. 12th ed. Chapter: 11 Mergers, Acquisitions and Alliances.

8. Week beginning:

(Timetabling Week 9)

Evaluating Strategies, I (Suitability)

Core Reading: Whittington et al. (2020) Exploring Corporate Strategy. 12th ed. Chapter: 12 Evaluating Strategies.

BREAK

9. Week beginning:

(Timetabling Week 9)

Evaluating Strategies, I (Suitability)

Core Reading: Whittington et al. (2020) Exploring Corporate Strategy. 12th ed. Chapter: 12 Evaluating Strategies.

10. Week beginning:

(Timetabling Week 10)

Evaluating Strategies, II (Acceptability)

A group review of an example good previous assignment report

Core Reading: Whittington et al. (2020) Exploring Corporate Strategy. 12th ed. Chapter: 12 Evaluating Strategies.

11. Week beginning:

(Timetabling Week 11)

Evaluating Strategies III (Feasibility)

Linking theories and models to assignment

Core Reading: Whittington et al. (2020) Exploring Corporate. 12th ed. Chapter: 12 Evaluating Strategies.

12. Week beginning:

10/12/2022

(Timetabling Week 12)

Review of business analyses models

explore a compendium of models and tools and their use

13. Week beginning:

17/12/2022

(Timetabling Week 13)

Using findings from business analyses

Connections to options and recommendations and how to present comparative analyses

14. Week beginning:

(Timetabling Week 14)

Assignment Tutorial Sessions

Feedback on group presentation

Revisit example of a good previous assignment report

15. Week beginning:

(Timetabling Week 15)

FINAL Lecture: Strategic Agility and You?

This week we will complete the lecture series and provide an open forum for questions and answers about the coursework and give you some last-minute checks and advice and guidance.

Core Text(s):

Whittington, R., Regner, P., Angwin, D., Johnson, G. and Scholes, K. (2020) Exploring Corporate Strategy. 12th ed. Harlow. Pearson.

Additional Reading:

David, R.D. (2013) Strategic Management: concepts and cases. 14th ed. Harlow: Pearson Education.

Gaddis, J.L. (2019) On Grand Strategy. London. Penguin Books.

Porter, M.E. (2004) Competitive Strategy; techniques for analysing industries and competitors. New York. Free Press.

Rumelt, R. (2017) Good Strategy Bad Strategy; the difference and why it matters. London. Profile Books Ltd.

Von Clausewitz, C. (2007) On War. Oxford. Oxford Univerity Press.

 The Harvard Business Review  Journal of Strategic Management  Financial Times