BM565 – Digital Business & New
Technologies
CW1 – 2000 Word Report Submission deadline:
Topic:
Select an appropriate technological topic, such as e-commerce, cloud computing, google pay. Students can choose a topic from Week 2 Lecture suggested topic or their own but the topic is to be agreed with lecturer. Students also can choose from the weekly lecture topic.
Student ID: Student Name: Lecturer Name:
Executive summary
Please give a snapshot of the whole report in this section
Contents page
Executive summary ………………………………………………………………………………………………… …….
Introduction …………………………………………………………………………………………………………………
Task 1 ………………………………………………………………………………………………………………………….
Task 2 ………………………………………………………………………………………………………………………….
Conclusion……………………………………………………………………………………………………………………
Reference list ……………………………………………………………………………………………………………….
Introduction
(This section 50 – 100 words)
Please state the purpose of the report, this can be a short sentence.
Example: The purpose of the report is focus on (insert topic) and review on the themes, trends and arguments emerging, in relation to this topic. Please also include the structure of the report (The report is structured as follows. Section one presents task 1 whereas section 2 reviews task 2)
Remember to support your answers with evidence (in-text citations)
Task 1
(This section should aim to have between 800 – 850 words)
Include the following answers to the questions:
Why your technological topic is important
How this technological topic developed; past to present development of the topic including year and if name changed for example, Google pay started as Google wallet in 2011. (Topic: Google Pay used as an example)
Brief description of the technology used in this topic and what it is used for
Technological platform, apps, software version
Just write what type of business and organisation uses the technology. Please, do not use B2B, B2C ….
How is it used as a business tool and is this effective. You can compare with the past
(This section should aim to have between 1000 – 1050 words)
How does this relate to course content and discussion on the nature of the relationship between digital technologies and both old and newly emerging theories on business and management structures and practices?
Examples of old and new emerging theories on business and management such as
Decision Making Theory
Quantitative theory
System theory
Contingency theory
and
Examples of model such as e-commerce business model
There are several types of e-commerce models, based on market segmentation that can be used to conducted business online.
The 6 types of business models that can be used in e-commerce include: Business-to-Consumer (B2C),
Consumer-to-Business (C2B), Business-to-Business (B2B), Consumer-to-Consumer (C2C), Business-to-Administration (B2A), and Consumer-to-Administration (C2A).
Conclusion of the summary of CW1
(This section 50 – 100 words)
Reference list
Your reference list must be in alphabetical order and please use a variety of different sources.