| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 1 of 53 |
BSBOPS601
Project Assessment Pack
Pre-Assessment Checklist: Skills Test
| The purpose of this checklist |
| The pre-assessment checklist helps students determine if they are ready for assessment. The trainer/assessor must review the checklist with the student before the student attempts the assessment task. If any items of the checklist are incomplete or not clear to the student, the trainer/assessor must provide relevant information to the student to ensure they understand the requirements of the assessment task. The student must ensure they are ready for the assessment task before undertaking it. |
| Section 1: Information for Students |
| ☐ Make sure you have completed the necessary prior learning before attempting this assessment. ☐ Make sure your trainer/assessor clearly explained the assessment process and tasks to be completed. ☐ Make sure you understand what evidence is required to be collected and how. ☐ Make sure you know your rights and the Complaints and Appeal process. ☐ Make sure you discuss any special needs or reasonable adjustments to be considered during the assessment (refer to the Reasonable Adjustments Strategy Matrix and negotiate these with your trainer/assessor). ☐ Make sure that you have access to a computer and the internet (if you prefer to type the answers). ☐ Make sure that you have all the required resources needed to complete this Assessment Task. ☐ The due date of this assessment task is in accordance with your timetable. ☐ In exceptional (compelling and compassionate) circumstances, an extension to submit an assessment can be granted by the trainer/assessor. Evidence of the compelling and compassionate circumstances must be provided together with your request for an extension to submit your assessment work. ☐ The request for an extension to submit your assessment work must be made before the due date. |
| Section 2: Reasonable adjustments |
| I confirm that I have reviewed the Reasonable Adjustments guidelines and criteria and attached relevant evidence as required. |
| In submitting this assessment task, I confirm that: • The purpose and procedures of this assessment task has been clearly explained to me. • I have been consulted about any special needs I might have in relation to the assessment process. • The criteria used for this assessment has been discussed with me, as have the consequences and possible outcomes of this assessment. • I have accessed and understand the assessment information as provided in the Macallan College Student Handbook. I have been given fair notice of the date, time, venue and/or other arrangements for this assessment. |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 2 of 53 |
Assessment method-based instructions and guidelines:
Skills Test
| Assessment type |
| • Skills Test – Develop and implement business plans |
| Instructions provided to the student: |
| Assessment task description: |
| • This is the second (2) assessment task you must successfully complete to be deemed competent in this unit of competency. • This assessment task is a Skills Test. • This assessment task consists of five (5) practical demonstration activities. ▪ Activity 1: Prepare to develop the business plan ▪ Activity 2: Develop the business plan ▪ Activity 3: Implement the business plan ▪ Activity 4: Monitor and respond to business performance ▪ Activity 5: Provide an analysis of the strengths and weaknesses of the business plan. • You will receive your feedback within two (2) weeks, and you will be notified by your trainer/assessor when your results are available. • You must attempt all activities of the project for your trainer/assessor to assess your competence in this assessment task. |
| Applicable conditions: |
| • This skill test is untimed and is conducted as an open book assessment (this means you are able to refer to your textbook or other learner materials during the test). • You will be assessed independently on this assessment task. • No marks or grades are allocated for this assessment task. The outcome of the task will be Satisfactory or Not Satisfactory. • As you complete this assessment task, you are predominately demonstrating your skills, techniques and knowledge to your trainer/assessor. • Your trainer/assessor may ask you relevant questions during this assessment task |
| Resubmissions and reattempts: |
| • Where a student’s answers are deemed not satisfactory after the first attempt, a resubmission attempt will be allowed. • The student may speak to their trainer/assessor if they have any difficulty in completing this task and require reasonable adjustments. • For more information, please refer to the Macallan College Student Handbook. |
| Location: |
| • This assessment task may be completed in: ☐ a classroom ☐ learning management system (LMS), ☐ workplace, ☐ or an independent learning environment. • Your Trainer/Assessor will provide you with further information regarding the location for completing this assessment task. |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 3 of 53 |
| Purpose of the assessment |
| The purpose of this assessment task is to assess the student’s knowledge and skills essential to develop and implement the business plan in a range of contexts and industry settings. • Skill to analyse and research business vision, mission, values, objectives, goals, competitors, financial targets, management arrangements and marketing approaches • Skill to write a business plan, including: • description of the business • products and services • financial, physical and human resource requirements • regulatory requirements • marketing strategy • financial indicators • productivity and performance targets for key result areas • Skill to monitor and respond to business performance, including evaluation of performance against key results indicators • Skill to consult, communicate with and report to relevant stakeholders • Skill to provide analysis of the strengths and weaknesses of a business plan. |
| Task instructions |
| • This is an individual assessment. • The purpose of this assessment task is to assess the students’ knowledge and skills essential to develop and implement the business plan that addresses the goals and objectives of a business. • The student will take on the role of the ‘Operations Manager. • The trainer/assessor will take on the role of the General Manager. • The trainer/assessor will allocate the role of the stakeholders specified in the activities to the staff member/students. • The student will have the responsibility to manage the team members. • For meetings: o If the meeting is a face-to-face meeting ▪ The trainer/assessor will supervise/observe the meeting as well ▪ The student must complete the meeting agenda, meeting minutes and associated templates o If the meeting is conducted online ▪ The student must use video conferencing tools such as zoom ▪ The student must record the meetings and send the recorded meetings to the trainer/assessor. ▪ The student must complete the meeting agenda, meeting minutes and associated templates ▪ The trainer/assessor will assess the meeting based upon the recorded meeting and the templates completed. • The student must use the templates provided to document their responses. • The student must follow the word-limits specified in the templates. • The trainer/assessor must assess the student using the performance checklist provided. |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 4 of 53 |
Workplace or simulated environment requirements
This assessment task will be completed in a workplace setting or an environment that accurately
represents workplace conditions.
The simulated environment must meet the following requirements:
Requirements:
The simulated workplace environment consists of:
● A safe environment for the student to complete the assessment task
● Standard operating/workplace procedures.
● Your trainer/assessor to provide you with assistance throughout the assessment activity.
● Resources specified above
● Templates to complete this assessment task (Provided in assessment activities)
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 5 of 53 |
The simulated workplace environment must meet the following criteria:
| Are there opportunities for students to: | Yes/No/NA |
| Follow standard operating/workplace procedures | |
| Use up-to-date software and equipment | |
| Work within stated timelines to meet deadlines | |
| Gain experience in the challenges and complexities of dealing with multiple tasks |
|
| Experience prioritising competing tasks and dealing with contingencies | |
| Workplace environment to work with others in a team | |
| Resources specified in the simulated workplace requirements | |
| Workplace environment sufficient to work independently and manage workload |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 6 of 53 |
Assessment Task: Skills Test
Case study:
Introduction
“Online Media Solutions” is opening a new small business in Melbourne, Australia. From idea to design,
development and marketing, the company will achieve results for its clients and grow their business.
Our business will venture into the web service industry to offer superior and unique services to small
businesses and institutions. Our experience and expertise in web sales and e-commerce will give us the
backing to provide solutions that are currently lacking in the market.
There is an all-time high demand for web development and marketing for small businesses with signs of
rising further. Interestingly, few web developers have taken advantage of this opportunity, leaving the
industry with no dominant participants.
The projects’ high costs and the focus on bigger companies and institutions could be the contributing
factor as to why this market remains untapped. We will have a system that will reduce the project costs
dramatically, giving us the opportunity to offer quality services at reduced costs.
Company details:
Company name: Online Media Solutions, Pty. Ltd
Company address: 2/10 Lawn court, Craigieburn, 3064, VIC
Mission
• Provide best-in-class design services
• Make a positive impact on our customer businesses
• Be respected and admired by peers
Our vision
To provide best-in-class web design and development services in a manner that is simple, effective and
cost-effective to the target audience.
Goals and objectives
The goals and objectives of Online Media Solutions are as follow:
• To generate revenues of $800,000 by the end of our first year of operations.
• To attain a net profit of 18% in the first year and 30% in the second year.
• To have a 60% gross margin by the end of the first year.
Keys to Success
• We will offer quality web services to small businesses and institutions at affordable prices.
• To build and tailor our services to small businesses.
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 7 of 53 |
• Positioning as a viable solution alternate to more established brands
Products and services
We will offer the following products and services to our clients:
Services:
• Interface and Web Design
• Graphics design
• Website development
• Domain and web hosting
• Video editing
• Blog development
• Search engine optimisation
• E-commerce
Products:
• Web templates
• CMS templates
• Graphic templates
o Brochure
o Flyers
o Business cards
• Logo templates
Values
● Quality service to our clients
● Integrity & Accountability
● Reliability
● Quality
● Innovation
● Respect
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 8 of 53 |
Organisational structure and management arrangements
The foundation team will have 15 team members. In its initial start-up, the business will have three (3)
departments:
● IT department
● Marketing department
● Sales department
Other work-related financing and human resource work will be outsourced.
All three (3) departments will be managed by Managers who are well experienced and experts in
commercial web development and business-to-business sales.
The organisation has the required human resources for the management structure and some other staff
members to run its operations. The management is further making arrangements for the following new
employees:
● Word press developer: Full-time position
● SEO Analyst: Part-time position
● Customer service representatives: Part-time position
All the departmental managers will report to the General Manager (Owner).
Start-up summary
Online Media Solutions will incur the following start-up costs:
● Deposits for office rents and utilities
● Furniture and fixtures
● Computer hardware and software
● Development of the website
● Stationery and brochures
● Legal fees regarding business formation, creation of standard client contracts, and other general
advice
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 9 of 53 |
Start-up Requirements summary
| Start-up Requirements Summary | |
| Start-up expenses | |
| Legal | $2500 |
| Stationery | $1500 |
| Insurance | $2000 |
| Rent deposits | $25000 |
| Website development | $10000 |
| Recruitment | $10000 |
| Software and hardware | $25000 |
| Marketing and advertisements | $20000 |
| Total Start-up expenses | $96000 |
| Start-up assets | |
| Cash required | $100000 |
| Other current assets | $25000 |
| Long-term assets | $150000 |
| Total assets | $275,000 |
| Total requirements | $371,000 |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 10 of 53 |
Sources of finance for required liquidity according to business goals and objectives and
workplace procedures
• The owner of the business will raise 20% of its total capital
• The rest of the 80% will be raised through loans from banks and other financial institutions
Business model
“Online Media Solutions” is a full-service web solutions provider for businesses. The company offers both
services and products through the mode of its B2B and B2C engagements. The product and services into
divided into two (2) broad categories of business engagement.
B2B services:
“Online Media Solutions” service portfolio includes Web Design, Graphics design, Website development,
Domain and web hosting, 2d & 3d animation, Blog development, Search engine optimisation and Ecommerce. The project cost will be estimated by the appropriate number of hours needed to complete
the project.
The sales team will aggressively track prospective clients and sell the services provided for businesses.
B2C Products:
“Online Media Solutions” product portfolio includes Web Templates, CMS Templates, Graphics Templates,
Brochures, Flyers, Business cards and Animated logo templates. The prices are typically listed on the
online shop where customers can either take monthly subscription or pay per download as per need.
The business will have a database that will act as the repository for all the products.
Operational model and strategies
The Operations for “Online Media Solutions” are categories into the following engagements:
B2B engagements
Lead generation – Lead generation refers to creating and generating prospective consumer interest or
inquiry into a business’s products or services. This will be done by building a database of prospective
customers using social networks, business listings, internet search etc.
Sales pitch – A sales pitch is a line of talk that attempts to persuade someone or something with a
planned sales presentation strategy of a product or service designed to initiate and close a product and
service sale. Sales professionals prepare and give a sales pitch using the following methods:
• Face to face meetings
• E-mailing marketing contacts from the leads
B2C engagements
The B2C engagement is primarily done through a dedicated online shop where customers can browse
through the repository, select designs or templates or download. The steps in the process are as follow:
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 11 of 53 |
Market opportunity
Opportunity
There is an all-time high demand for web development and marketing for small businesses with signs of
rising further. Interestingly, few web developers have taken advantage of this opportunity, leaving the
industry with no dominant participants.
Problem
The high costs of the projects and the focus on bigger companies and institutions could be the contributing
factor as to why this market remains untapped. We have a system that will reduce the project costs
dramatically, giving us the opportunity to offer quality services at reduced costs.
Solution
We will target the small businesses, assess their needs and provide them with quality services at reduced
costs.
We have systems in place and global contacts that will help us beat competitor’s prices.
Marketing objectives
• To generate 60-70% revenue from small businesses and institutions
• To increase brand awareness in the market
Market approaches
The company will focus on small businesses and institutions that are looking to develop or upgrade their
web presence.
Our approach will be step-by-step, starting with a simple, basic website and improving it to meet their
changing needs. Our service will bring onboard any small business that needs an internet presence, but
we will concentrate more on those that need more details about their operations online.
Such companies will most likely go for all or some of the following services:
• A shopping cart or e-commerce.
Browse Select Sign up
Sign up
Pay/Subscr
ibe
Download
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 12 of 53 |
• Dynamic features and content.
• Aggressive marketing of products online.
Expected costs, profits and sales
As the organisational pricing strategy, Online Media Solutions will charge for its services on an hourly
basis.
Expected costs to develop products and services
Following are the expected costs associated with the production and delivery of its products and services:
• Expected costs for its products and services:
o Labour cost: $35/hour
o Indirect costs: $40/hour
• Expected time to develop its products: 10-15 hours.
Expected sales and profits:
We are projecting sales of $800,000 by the end of the current year and $1.2 million in next year. We
expect to attain a net profit of 18% in the current and 30% in the next year.
The majority of the expenses will be salaries, contractor payments, operating and office expenses.
Expense Summary:
• Salaries will be 33% of the total expenses.
• Contractor payments will be 20% of the total expenses.
• Operating and office expenses will be 47% of the total expenses.
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 13 of 53 |
Financial Highlights by Year
Financial Plan
Revenue by Month
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Expenses by Month
Net Profit (or Loss) by Year
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 15 of 53 |
Simulated workplace scenario
‘Online Media Solutions’ is starting its business operations. The organisation wants the Operations
Manager to analyse and research business vision, mission, values, objectives, goals, competitors,
financial targets, management arrangements and marketing approaches and develop and implement the
business plan.
Your role and responsibilities
You are working as Operations Manager in ‘Online Media Solutions’. The management wants you to
develop and implement the business plan.
As part of your job role to develop and implement the business plan, you have the following
responsibilities:
• Analysing and researching business vision, mission, values, objectives, goals, competitors,
financial targets, management arrangements and marketing approaches
• Establishing the business plan
• Monitoring and responding to business performance, including evaluation of performance against
key results indicators
• Consulting, communicating with and reporting to relevant stakeholders
• Providing an analysis of the strengths and weaknesses of a business plan.
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 16 of 53 |
Skills Test:
This assessment task requires you to demonstrate skills to develop and implement the business plan.
In the course of the above, you must:
• Analyse and research business vision, mission, values, objectives, goals, competitors, financial
targets, management arrangements and marketing approaches
• Write a business plan, including:
o description of the business
o products and services
o financial, physical and human resource requirements
o regulatory requirements
o marketing strategy
o financial indicators
o productivity and performance targets for key result areas
• Monitor and respond to business performance, including evaluation of performance against key
results indicators
• Consult, communicate with and report to relevant stakeholders
• Provide an analysis of the strengths and weaknesses of a business plan.
To do so, you must complete the following activities:
• Activity 1: Prepare to develop the business plan
• Activity 2: Develop the business plan
• Activity 3: Implement the business plan
• Activity 4: Monitor and respond to business performance
• Activity 5: Provide an analysis of the strengths and weaknesses of the business plan
The roles and their responsibilities: Relationships with stakeholders such as staff members
and General manager
The assessment task requires you to communicate with a number of organisational stakeholders. The
main roles applicable to the assessment task includes:
Role number 1: General Manager: The General Manager is the individual who supervises or is in
charge of the organisation. They belong to a higher rank or status. Their job role and responsibilities are:
• Assign a team to you to complete the project
• Assist you in understanding the task requirements
• Provide you information about job roles and responsibilities
• Supervise you completing the assessment task and requirements
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 17 of 53 |
Role number 2: Stakeholders (IT Manager, Sales Manager and Sales Manager): The team
members are student’s co-worker or workfellow. They are associates that the candidate works with. Their
job role and responsibilities are:
• Assist you in completing the project on time
• Help you to research and identifying relevant information
• Participate in a healthy and open discussion
• Communicate and collaborate with you for the required activities
Note:
• The trainer/assessor will take on the role of General Manager.
• The trainer/assessor will assign the roles of team members for each activity.
• Each student will be assessed individually for all assessment activities.
Timeframe to complete the project:
Two weeks (You have two weeks to complete the project)
Task requirements
• You will be assessed on your technical knowledge and skills to complete this project
• You will be assessed on working in a team environment and meeting your job role and
responsibilities
• You must follow the instructions provided by the General Manager.
• All individuals must complete their role and assigned responsibilities and meet the specified
deadlines
• The task must be completed in the specified timeframe
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 18 of 53 |
Activity 1: Prepare to develop a business plan
This part of the activity requires you to prepare to develop a business plan for Online Media Solutions.
To prepare to develop the business plan, you need to arrange a meeting with the Senior Management
team, clarify the organisational and legislative frameworks relevant to the business plan’s development,
and consult them about developing performance objectives and measures for the business plan.
The following are the Senior Management members that you need to arrange a meeting with:
• General Manager
• IT Manager
• Marketing Manager
| Roles and responsibilities during the meeting: Senior Management (General Manager, IT Manager, Marketing Manager) • The trainer/assessor will take on the role of the General Manager. • The trainer/assessor will allocate the IT Manager and Marketing Manager’s role to the students/staff members. • The Senior Management will collaborate with the student to clarify the organisation’s mission, visions, values and goals and establish key performance objectives and measures for the business plan. • The Senior Management will provide feedback, opinions or views on the key performance objectives and measures for the business plan. Student (Operations Manager) • Clarify the organisation’s mission, visions, values and goals/objectives • Consult and seek advice from the Senior Management regarding the key performance objectives and measures for the business plan. • Use listening and questioning to elicit feedback and opinions from the Senior Management. |
Before the meeting, the student is required to:
• Review the case study information and analyse the organisation’s mission, visions, values and
goals/objectives
• Create an agenda for the meeting that encourage the participants to discuss the key points
regarding the following:
o Business vision, mission, values and objectives for input into the business plan.
o Performance bjectives and key performance indicators to assess the achievement of the
objectives of the business plan.
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 19 of 53 |
During the meeting, you must:
• Welcome the participants
• Provide an introduction to the meeting’s purpose
• Discuss and explore the business vision, mission, values and objectives for input into the business
plan.
• Consult with them and seek their advice on the performance objectives and key performance
indicators to assess the achievement of the objectives of the business plan.
• Provide an opportunity for discussion.
o Listen and comprehend information from a variety of spoken exchanges with the
participants of the meeting
o Provide an opportunity for the audience to ask questions
o Respond to questions.
o Acknowledge and respond to differences in opinions.
Close the meeting:
• Summarise the agreed outcomes using the meeting minutes template provided
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 20 of 53 |
Activity 2: Develop a business plan
This activity is a continuation of Activity 1.
This activity requires you to develop a business plan that addresses the goals and objectives of Online
Media Solutions.
When developing the business plan, you must incorporate the outcomes of Activity 1 and analyse and
research business vision, mission, values, objectives, goals, competitors, financial targets, management
arrangements and marketing approaches.
You must develop the business plan using the template provided in “Appendix-A: Business plan
template”.
Word-limit to prepare the business plan is 1200-1500 words.
To develop the business plan, you are required to:
• Analyse the information given in the case study.
• Identify organisational frameworks, including mission, vision, values, and objectives relevant to
developing a business plan. (Based on Activity 1)
• Identify the legislative frameworks, including:
o Licence and permit requirements
o Legal requirements for selling products and services
o Regulatory requirements
• Identify and assess marketing requirements, marketing objectives and established plans
(Marketing analysis and operational strategy) based on the information given in the case study
and conduct research to develop the marketing strategy.
o Identify the target market
o Conduct market analysis and document marketing activities and strategies relevant to
operational strategy and marketing objectives
• Conduct research, identify any three (3) competitors in the market and conduct competitor
analysis to identify the competitive advantage.
• Document productivity and performance targets for key result areas based on the consultation
conducted in Activity 1
• Identify financial, human and physical resource requirements for the business based on the
information given in the case study
• Identify and document the financial indicators assessing the performance of the business based
on the information given in the financial analysis in the case study.
• Develop a business plan using the template provided in “Appendix-A: Business plan”.
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 21 of 53 |
The business plan must be prepared using “Appendix-A: Business plan template” and include the following
details:
• Description of the business
• Mission, vision, values and objectives of the business plan.
• Products and services
• Legislative and regulatory requirements, including:
o Licence and permit requirements
o Legal requirements for selling products and services
o Regulatory requirements
• Marketing strategy.
o Target market
o Market analysis.
o Marketing strategy and activities
• Competitor analysis.
• Financial (including forecasted profit and loss statement), human and physical resource
requirements for the business
• Financial indicators to assess the performance of the business
• Productivity and performance targets for key result areas
After preparing the business plan using “Appendix-A: Business plan template”, you are then required to
send an e-mail to the General Manager (Trainer/assessor) and request the business plan’s approval.
When writing the e-mail, you must follow the e-mail guidelines.
E-mail guidelines:
• Ensure the text written in the e-mail is grammatically correct and free of errors.
• Use business style writing.
• E-mail must have an appropriate subject
• E-mail must provide a summary of the attachment.
• E-mail must request the business plan approval.
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 22 of 53 |
Activity 3: Implement the business plan
Activity context:
The business plan has been approved. The Senior Management wants you to implement the business
plan, handle the key operations, and report its key aspects.
Description of the activity:
This activity requires you to implement the business plan. To do so, you are required to complete the
following six (6) parts:
• Part A: Communicate the business plan to the stakeholders
• Part B: Prepare an action plan for implementation of the business plan
• Part C: Confirm skilled labour is available to implement the business plan.
• Part D: Test performance measurement systems and refine, where required.
• Part E: Prepare reports on key aspects of the business
Part A: Communicate the business plan to the stakeholders
This part of the activity requires you to communicate the business plan prepared in Activity 2 to the
following stakeholders:
• IT Manager
• Marketing Manager
| Roles and responsibilities during the meeting: Stakeholders (IT Manager and Marketing Manager) • The trainer/assessor will allocate the IT Manager and Marketing Manager’s role to the students/staff members. • The students/staff members will be the same participants who participated in Activity 1. • The IT Manager and Marketing Manager will collaborate with the student to clarify key business plan elements. Student (Operations Manager) • Communicate the key elements of the business plan to the stakeholders • Clarify the key doubts of the stakeholders and answer the questions asked. • Use language and features appropriate to the audience to present the business plan. • Use listening and questioning to elicit the views of others and to clarify or confirm understanding. |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 23 of 53 |
Before the meeting, the student is required to:
• Create an agenda for the meeting that encourage the participants to discuss the key points given
in the presentation.
• Print out and hand out the print outs of the business plan to the stakeholder.
During the meeting, you must:
• Welcome the participants
• Provide an introduction to the meeting’s purpose
• Discuss the following elements of the business plan
o Mission, vision, values and objectives of the business plan.
o Legislative and regulatory requirements, including:
▪ Licence and permit requirements
▪ Legal requirements for selling products and services
▪ Regulatory requirements
o Marketing strategy.
▪ Target market
▪ Market analysis.
▪ Marketing strategy and activities
o Competitor analysis.
o Financial, human and physical resource requirements for the business
o Financial indicators to assess the performance of the business
o Productivity and performance targets for key result areas
• Clarify their understanding.
• Provide an opportunity for discussion.
o Listen and comprehend information from a variety of spoken exchanges with the
participants of the meeting
o Provide an opportunity for the audience to ask questions
o Respond to questions.
o Acknowledge and respond to differences in opinions.
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 24 of 53 |
Close the meeting:
• Summarise the agreed outcomes using the meeting minutes template provided
MEETING AGENDA TEMPLATE:
| Meeting/Project Name: |
|
| Date of Meeting: (MM/DD/YYYY) |
Time: |
| Meeting Facilitator: |
Location: |
| 1. Meeting Objective |
| 2. Attendees | |||
| Name | Department/Division | Phone |
| 3. Meeting Agenda | ||
| Topic | Owner | Time |
| 4. Pre-work/Preparation (documents/handouts to bring, reading material, etc.) | |
| Description | Prepared by |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 25 of 53 |
MEETING MINUTES TEMPLATE
| Meeting Minutes: | |||
| Date of Meeting: (MM/DD/YYYY) |
Time: | ||
| Minutes Prepared By: |
Location: | ||
| 1. Meeting Objective | |||
| 2. Attendance at Meeting | |||
| Name | Department/Division | Phone | |
| 3. Agenda and Notes, Decisions, Issues | |||
| Topic | Owner | Time | |
| 4. Action Items | |||
| Action | Owner | Due Date | |
| 5. Next Meeting (if applicable) | |||
| Date: (MM/DD/YYYY) |
Time: | Location: | |
| Objective: |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 26 of 53 |
Part B: Prepare an action plan for implementation of the business plan
This part of the activity requires you to prepare an action plan for the implementation of the business
plan.
To prepare an action plan, you are required to document the following for implementation of the business
plan using ‘Template 1:
• Activities to be undertaken.
• Objectives.
• Key Performance Indicators (KPIs)
• Timeframe.
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 27 of 53 |
Template 1: Action plan
| Action plan | |||
| Activities to be undertaken. | Objectives. | Key Performance Indicators (KPIs) |
Timeframe. |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | |
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 |
Part C: Confirm skilled labour is available to implement the business plan.
This part of the activity requires you to confirm the availability of the following skilled labour to implement
the business plan:
● Word press developer: Full-time position
● SEO Analyst: Part-time position
● Customer service representatives: Part-time position
To do so, you are required to:
● Prepare job descriptions for the above-given positions using ‘Template 2’.
● E-mail the position descriptions prepared to the labour-hire agency and request confirmation of
skilled labour.
Note: The trainer/assessor will provide the e-mail address of the labour-hire agency.
When writing the e-mail, you must follow the e-mail guidelines.
E-mail guidelines:
• Ensure the text written in the e-mail is grammatically correct and free of errors.
• Use business style writing.
• E-mail must have an appropriate subject
• E-mail must provide a summary of the attachment.
• E-mail must request the confirmation of skilled labour.
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 29 of 53 |
Template 2: Job descriptions
Job description 1: Word press developer
| Organisational position descriptors [Job Title] Formal position title. Reports To The [job title] will report to [positions title or titles this position reports to]. Job Overview Provide a brief, 4-sentence description of the role, what success in the position looks like, and how it fits into the company or organisation overall. Responsibilities and Duties Provide a bullet point list of the responsibilities and duties of this job. • List the essential duties required to carry out this job. • List them in order of importance. • Use complete sentences. • Start sentences with verbs. • Use the present tense. • Use gender-neutral language. Qualifications Provide a bullet point list of the qualifications that are necessary for someone to fill this position. Bullet points you may want to include are: • Education level. • Experience. • Specific skills. • Personal characteristics. • Certifications. • Licenses. • Physical abilities. |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 30 of 53 |
Job description 2: SEO Analyst
| Organisational position descriptors [Job Title] Formal position title. Reports To The [job title] will report to [positions title or titles this position reports to]. Job Overview Provide a brief, 4-sentence description of the role, what success in the position looks like, and how it fits into the company or organisation overall. Responsibilities and Duties Provide a bullet point list of the responsibilities and duties of this job. • List the essential duties required to carry out this job. • List them in order of importance. • Use complete sentences. • Start sentences with verbs. • Use the present tense. • Use gender-neutral language. Qualifications Provide a bullet point list of the qualifications that are necessary for someone to fill this position. Bullet points you may want to include are: • Education level. • Experience. • Specific skills. • Personal characteristics. • Certifications. • Licenses. • Physical abilities. |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 31 of 53 |
Job description 3: Customer service representatives
| Organisational position descriptors [Job Title] Formal position title. Reports To The [job title] will report to [positions title or titles this position reports to]. Job Overview Provide a brief, 4-sentence description of the role, what success in the position looks like, and how it fits into the company or organisation overall. Responsibilities and Duties Provide a bullet point list of the responsibilities and duties of this job. • List the essential duties required to carry out this job. • List them in order of importance. • Use complete sentences. • Start sentences with verbs. • Use the present tense. • Use gender-neutral language. Qualifications Provide a bullet point list of the qualifications that are necessary for someone to fill this position. Bullet points you may want to include are: • Education level. • Experience. • Specific skills. • Personal characteristics. • Certifications. • Licenses. • Physical abilities. |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 32 of 53 |
Part D: Test performance measurement systems and refine, where required.
Context:
‘Online Media Solutions’ have the following existing performance measurements systems:
• The organisation has a financial management system that keeps track of the monthly revenue
generated by business operations. However, the existing system does not keep track of the
operating expenses and further sales and profit projections based on previous data analysis.
• A balanced scorecard that quantifies business performance by Financial, Customer, Internal
processes and Learning and growth measures
• Customer relationship management (CRM) system to measure business performance and track
customer satisfaction by measuring the interactions and relationships with existing or potential
customers and tracks sales activities, customer service and support
• The organisation uses a 360-degree review system to include peers, stakeholders, and
subordinates in the review process annually. The existing system does not capture real-time
performance data.
Description
This part of the activity requires you to test performance management systems based on the information
given in the ‘Context’ provided above and complete ‘Template 3’ suggesting the refinements to the
existing performance measurement systems.
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 33 of 53 |
Template 3: Refinements in the existing performance measurement systems
| Two (2) refinements in the existing performance measurement systems (100-200 words) |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 34 of 53 |
Part E: Prepare reports on key aspects of the business
Context:
After three (3) months of implementing the business plan, a review of performance was conducted.
Following are the outcomes of the review conducted:
• The graphic templates (Brochure and business cards) designed by the newly recruited web
designer has failed to meet the client specifications and had some errors in their formatting. This
is due to the failure of the quality management system. The organisation does not have a formal
system of quality checking.
• The operating costs have increased by 5% for the first quarter due to clients requesting re-work
on a number of projects.
• The performance management system has failed to keep track of real-time performance and
provide training on the areas of improvement. Therefore, leading to performance issues.
Description:
This part of the activity requires you to report on key aspects of the business and make variances to the
business plan.
The report must be prepared using ‘Template 4’ and must be 400-500 words in length.
To complete this activity, you are required to:
• Analyse the information given in the ‘Context’.
• Analyse system failures, product and service failures and identify variances to the business plan
based on the information given in the ‘Context.’
• Prepare a report using ‘Template 4’. Include the following elements in the report:
o System failures
o Product and service failures
o Variations required to the business plan and reason for variations
o Recommendations to address system and product and system failures
• Revise ‘Business plan’ prepared in Activity 1.
o Include a section for performance management and training
o Document a quality management strategy
o Revise budget targets. Include 10% extra in operating expenses for quality management
and training of staff.
o E-mail the revised business plan to the trainer/assessor.
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 35 of 53 |
Template 4: Report (400-500 words)
You must use the attached report template to complete this activity:
| Report on current processes and systems A cover sheet of the unit of competency Version control information An introduction to the project Table of contents The main body of the report covering the following topics: • System failures • Product and service failures • Variations required to the business plan and reason for variations • Recommendations to address system and product and system failures Summary and review Glossary References |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 36 of 53 |
Activity 4: Monitor and respond to business performance
Activity context:
The business has completed its first year of operations. Following is a brief summary of the business
performance in the initial year of its operations:
Performance reports:
• The operating expenses exceeded by 5% due to the establishment of quality management and
performance management system.
• The net profit margins have decreased by 5% due to an increase in the operating costs.
• Sales targets have been achieved.
• The business has established its name in the market and is expecting to exceed the sales projected
sales target for the next two year by 10%.
Employee performance:
Further, the performance management system’s outcomes have shown that the Sales Manager lack
interpersonal skills to communicate with people from Culturally and Linguistically Diverse (CALD)
backgrounds.
Description of the activity:
This part of the activity requires you to monitor and respond to business performance, including
evaluating performance against key results indicators, coaching underperforming staff, and establishing
an ongoing review process.
To do so, you are required to complete the following three (3) parts:
• Part A: Revise business plan
• Part B: Identify and coach underperforming staff
• Part C: Establish ongoing review processes
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 37 of 53 |
Part A: Revise business plan
This part of the activity requires you to revise the business plan. To do so, you are required to:
• Analyse performance reports given in ‘Activity context’ against planned objectives (Objectives of
the business plan prepared in Activity 1)
• Review performance indicators against performance reports.
• Revise the business plan using “Appendix A: Business plan” based on the analysis conducted:
o Revise financial reports considering the analysis of performance reports
o Revise the performance indicators based on the analysis of performance reports
• Submit the revised business plan to the trainer/assessor.
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 38 of 53 |
Part B: Identify and coach underperforming staff
This part of the activity requires you to identify and coach the Sales Manager on the interpersonal skills
to communicate with people from Culturally and Linguistically Diverse (CALD) backgrounds.
To do so, you are required to conduct a coaching session with him.
| Roles and responsibilities during the coaching session: Sales Manager • Participate in the coaching session. • Collaborate with the Operations Manager in the preparation of the learning plan. • Discuss the difficulties he faces when communicating with people from Culturally and Linguistically Diverse (CALD) backgrounds. Student (Operations Manager) • Consult them regarding the difficulties they are facing. • Conduct the coaching session. • Prepare a learning plan for the Sales Manager considering learning needs and improvements. |
When conducting the coaching session, you must:
• Welcome the participants
• Provide an introduction to the coaching session purpose
• Discuss the difficulties they are facing and the learning requirements
• Discuss the strategies to communicate with people from Culturally and Linguistically Diverse
(CALD) backgrounds.
• Collaborate with them and prepare a learning plan that includes the following:
o Areas of improvement
o Learning activities
o Desired outcomes
o Expectations/Key Performance Indicators
• Provide an opportunity for discussion.
o Provide an opportunity for the audience to ask questions
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 39 of 53 |
o Respond to questions.
o Acknowledge and respond to differences in opinions.
After the coaching session:
• Complete ‘Template 5: Learning Plan’.
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 40 of 53 |
Template 5: Learning plan
| Learning plan | |||
| Areas of improvement | Learning activities | Desired outcomes | Expectations/Key Performance Indicators |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 41 of 53 |
Part C: Establish ongoing review processes
This part of the activity requires you to establish an ongoing review process for monitoring the business
plan outcomes.
The ongoing review process must be prepared using ‘Template 6’ and include the following:
• Stages of the ongoing review process
• Explanation of each stage
• How will they monitor the ongoing performance of the business plan?
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 42 of 53 |
Template 6: Ongoing review process
| Ongoing review process |
| Stages of the ongoing review process |
| Explanation of each stage (30-50 words each) |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 43 of 53 |
| How will they monitor the ongoing performance of the business plan? (100-150 words) |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 44 of 53 |
Activity 5: Provide an analysis of the strengths and weaknesses of the business plan
This activity is a continuation of Activity 1-4.
This activity requires you to analyse the strengths and weaknesses of the existing business plan.
To analyse the strengths and weaknesses of the existing business plan, you need to:
• Analyse the information given in the different ‘Activity contexts’ in Activity 1-4.
• Assess the revisions you have made to the business plan based on the implementation and
monitoring conducted in Activity 3 and 4.
| • | Provide an analysis of the strengths and weaknesses of the existing business plan using ‘Template 7’. |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 45 of 53 |
Template 7: Analysis of the strengths and weaknesses of the existing business plan
| Analysis of the strengths and weaknesses of the existing business plan (200-300 words) |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 46 of 53 |
Appendix A: Business plan (Word-limit: 1200-1500 words)
| Section 1: Description of the business |
| Section 2: Mission, vision, values and objectives of the business plan |
| Mission Vision Values |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 47 of 53 |
| Objectives |
| Section 3: Products and services |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 48 of 53 |
| Section 4: Legislative and regulatory requirements |
| Licence and permit requirements Legal requirements for selling products and services Regulatory requirements |
| Section 5: Marketing strategy |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 49 of 53 |
| Target market Market analysis Marketing strategy and activities |
| Section 6: Financial, human and physical resource requirements |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 50 of 53 |
| Financial requirements Projected profit and loss statement
Human resource requirements |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 51 of 53 |
| Physical resource requirements |
| Section 7: Competitor analysis |
| Three (3) competitors |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 52 of 53 |
| Competitor advantage |
| Section 8: Financial indicators to assess business performance |
| Macallan College is a trading name of Macallan College Pty Ltd. RTO No.: 41030 | ABN: 36 165 356 141 | CRICOS 03468F | ||
| Version Number: 1 (Review date: 01/06/2022) | Unit Code: BSBOPS601 | Page 53 of 53 |
| Section 9: Productivity and performance targets |
| Section 10: Sign-off |
| Relevant authority: Signature: Date: |