Digital Business & New Technologies

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Assignment Brief Academic Year 2022-23
Internal approval: John M, 09/01/23
1

Assignment task
Students are required to choose an appropriate technological topic relating to digital and new technologies
identified and discussed in the lecture series and write a 2,000-word report review on the themes, trends
and arguments emerging about that topic. The topic must be agreed with lecturer before detailed research
on it has begun.
The review should use theories and models set out in the course content and other referenced source
material, and course material, and include critical discussion of these from those sources.
The report should include:
Section 1: Your chosen technological topic (Appx 1000 words)
a. Why you deem this topic to be of importance?
b. How has this topic developed?
c. A detailed description of the technology used in this topic and what it is used for.
d. What technological platforms and software are used in the topic?
e. What type of business and organisation uses the technology?
f. How is it used as a business tool and is this effective? (you may link this to particular
industry/sector/profession)
Section 2: (Appx 1000 words)
How does this relate to course content and discussion on the nature of the relationship between
digital technologies and both old and newly emerging theories on business and management
structures and practices?
The above question can be broken down into addressing these two questions with evidence from
your chosen industry:
Q1: how the organisations in the chosen industry have understood the implications of this
technology and altered what they do and how they do it.
Q2: The emergence of brand new organisations, built around digital technology, entering a sector
and challenging old style organisations who have failed to grasp the significance of that technology.

 

Module code
and title:		 BM565 Digital Business & New
Technologies		 Module leader: Dr Muhammad Haque
Assignment
No. and type:		 CW1 Individual 2000-Words
Written Report		 Assessment
weighting:		 60%
Submission
time and date:		 05/05/2023 by 2 pm Target feedback
time and date:		 3 weeks after submission
deadlines

2

This assignment has been designed to provide you with an opportunity to demonstrate your
achievement of the following module learning outcomes:
LO1: Critically evaluate the role of present and future technologies in the business environment.
LO 3: Demonstrate an understanding of the significance of digital and new technologies in an ever
changing global business environment and the challenges these present to managers.

 

Referencing and presentational requirements
Please reference your work according to the Harvard style as defined in Cite Them Right Online
(http://www.citethemrightonline.com). This information is also available in book form: Pears, R. and
Shields, G. (2019) Cite them right: the essential reference guide. 11th edn. Basingstoke: Palgrave
Macmillan. Copies are available via the University library.
It is an individual assessment, however, since PR1 is group presentation which will be formed
based on similar technological topics in CW1 either by the module leader or by group members
yourselves. Therefore, you should consider choosing the topic for CW1 similar with the potential
group members you want to work with in PR1.
The report should consist of 2000 words, (+or – 10%) excluding executive summary, charts, graphics or
other research materials, reference list. This material should be referenced and placed into the appendix at
the end of the report.
The front cover should contain:
The module name, course work reference (CW1) and your name and student ID
The date the work was completed (note this does not have to be the submission date)
The total word count

 

Submission details
This assignment should be submitted electronically using the relevant submission point in
the Upload My Assignment section on LSST Connect.
Please also note that work that is submitted up to 10 working days beyond the submission date will
be considered a late submission. Late submissions will be marked, and the actual mark recorded
but will be capped at the pass mark (typically 40%), provided that the work is of a passing standard.
Work submitted after this period will not be marked and will be treated as a non-submission.
Please ensure that your work has been saved in an appropriate file format. Turnitin will only accept
the following file types: Microsoft Word, PowerPoint, PDF. Your file must also contain at least 20
words of text, consist of fewer than 400 pages and be less than 40MB in size.
You can submit your work as many times as you like before the submission date. If you do submit
your work more than once, your earlier submission will be replaced by the most recent version.
Once you have submitted your work, you will receive a digital receipt as proof of submission, which
will be sent to your LSST e-mail address. Please keep this receipt for future reference, along with
the original electronic copy of your assignment.

3

Academic integrity
Academic integrity means taking responsibility for your own work.
When you submit an assignment, you are effectively making a declaration that it is your own work and that
you have acknowledged the contribution of others and their ideas in its development (for example, by
referencing them appropriately).
For further information and guidance, please see the University website: https://www.bucks.ac.uk/current
students/registry-helpdesk-and-academic-advice/academic-integrity-and-misconduct
You are also expected to take responsibility for maintaining and managing confidentiality issues in your
work. You should maintain and respect confidentiality in relation to the protection of personal, technical
and/or commercial information of a sensitive nature in their assessed work, whatever the format.
Confidentiality issues will vary from subject to subject and you are encouraged to seek advice from your
course team if you are unclear about requirements in your context. For further information and guidance,
please see the University website: https://www.bucks.ac.uk/academic-confidentiality

Assessment Criteria Academic Year 2022-23
4

Fail Fail Pass Pass Pass Pass Pass
0-34 (F) –
Fail		 35-39 E –
Marginal fail		 40-49 (D) 50-59 (C) 60-69 (B) 70-79 (A) 80-100 (A+)
Not successful Below required
standard		 Satisfactory Good Very Good Excellent Outstanding
Knowledge and
Understanding
(30%)
This should include
evidence of:
Critical
understanding
the
significance
and the detail
technology of
the chosen
technological
topic
Understanding
the types of
businesses
use this
technological
topic and the
effectiveness
of its use		 The work demonstrates
a limited and/or
substantially inaccurate
or no knowledge and
critical understanding
the significance and the
detail technology of the
chosen technological
topic, the types of
businesses use this
technological topic and
the effectiveness of its
use, resulting in poor or
no link to techniques
with lack of clarity in the
writing up.		 The work demonstrates
insufficient knowledge
and critical
understanding the
significance and the
detail technology of the
chosen technological
topic, the types of
businesses use this
technological topic and
the effectiveness of its
use, resulting in poor or
limited link to
techniques with lack of
clarity in the writing up.		 The work demonstrates
a basic knowledge and
critical understanding
the significance and the
detail technology of the
chosen technological
topic, the types of
businesses use this
technological topic and
the effectiveness of its
use		 The work demonstrates
a sound breadth and
depth knowledge and
critical understanding
the significance and the
detail technology of the
chosen technological
topic, the types of
businesses use this
technological topic and
the effectiveness of its
use		 The work demonstrates
refined knowledge and
critical understanding
the significance and the
detail technology of the
chosen technological
topic, the types of
businesses use this
technological topic and
the effectiveness of its
use		 The work demonstrates
highly accomplished
knowledge and critical
understanding the
significance and the
detail technology of the
chosen technological
topic, the types of
businesses use this
technological topic and
the effectiveness of its
use		 The work demonstrates
exceptional knowledge
and critical
understanding the
significance and the
detail technology of the
chosen technological
topic, the types of
businesses use this
technological topic and
the effectiveness of its
use
Analysis and criticality
(20%)
This should include the
evidence of:
Coherent
linkage and
logic
argument for		 The work demonstrates
a limited or no ability to
use of course materials
and range of
independently selected
sources to support
investigation into the
chosen topic, poor
coherent linkage and
logic argument		 The work demonstrates
an insufficient ability to
use of course materials
and range of
independently selected
sources to support
investigation into the
chosen topic, limited
coherent linkage and
logic argument		 The work demonstrates
a sufficient ability to use
of course materials and
range of independently
selected sources to
support investigation
into the chosen topic,
satisfactory coherent
linkage and logic
argument		 The work demonstrates
a well-developed ability
to use of course
materials and range of
independently selected
sources to support
investigation into the
chosen topic, good
coherent linkage and
logic argument		 The work demonstrates
a sophisticated
accomplished ability to
use of course materials
and range of
independently selected
sources to support
investigation into the
chosen topic, very good		 The work demonstrates
highly accomplished
ability to use of course
materials and range of
independently selected
sources to support
investigation into the
chosen topic, excellent
coherent linkage and
logic argument		 The work demonstrates
exceptionally
accomplished ability to
use of course materials
and range of
independently selected
sources to support
investigation into the
chosen topic,
exceptional coherent

Assessment Criteria Academic Year 2022-23
5

the analysis of
a chosen topic
Use of course
materials and
range of
independently
selected
sources		 coherent linkage and
logic argument		 linkage and logic
argument
Application,
comparation and
evaluation
(40%)
Critical
application of
the course
content to
discuss on the
nature of the
relationship
between
digital
technologies
and both old
and newly
emerging
theories on
business and
management
structure and
practices		 Work demonstrates a
limited or no ability to
compare, evaluate and
application of the
course content to
discuss on the nature of
the relationship
between digital
technologies and both
old and newly emerging
theories on business
and management
structure and practices		 Work demonstrates an
insufficient ability to
compare, evaluate and
application of the
course content to
discuss on the nature of
the relationship
between digital
technologies and both
old and newly emerging
theories on business
and management
structure and practices		 Work demonstrates a
sufficient ability to
compare, evaluate and
application of the
course content to
discuss on the nature of
the relationship
between digital
technologies and both
old and newly emerging
theories on business
and management
structure and practices		 Work demonstrates an
ability to compare,
evaluate and
application of the
course content to
discuss on the nature of
the relationship
between digital
technologies and both
old and newly emerging
theories on business
and management
structure and practices
in a consistent and
informed manner.		 Work demonstrates an
ability to compare,
evaluate and
application of the
course content to
discuss on the nature of
the relationship
between digital
technologies and both
old and newly emerging
theories on business
and management
structure and practices
in a capable and
effective manner.		 Work demonstrates an
ability to compare,
evaluate and
application of the
course content to
discuss on the nature of
the relationship
between digital
technologies and both
old and newly emerging
theories on business
and management
structure and practices
in a highly
accomplished manner.		 Work demonstrates an
ability to compare,
evaluate and
application of the
course content to
discuss on the nature of
the relationship
between digital
technologies and both
old and newly emerging
theories on business
and management
structure and practices
in an exceptionally
accomplished manner.
Transferable skills
(10%)
This should include
evidence of:
Use of Harvard
referencing in text
and on the
reference list.		 Little or no attempt at
referencing.
No evidence of any
attempt to edit into a
cohesive document.
Poor literacy skills.
Too short/too long
assignment.		 Major errors noted in
the application of the
rules of Harvard
referencing missing or
inaccurate reference
list.
Weak editing into the
final report. Major
problems with literacy		 Parts of work adheres
to rules of Harvard
referencing missing or
inaccurate reference
list.
Fair editing into the final
report. Consistency
problems with literacy
skills. Within 15%-word
count.		 Mostly adheres to rules
of Harvard referencing
in text and in reference
list.
Good editing into the
final report. A few
issues with literacy
skills at times in a few
sections. Within 15%-
word count.		 Very good adherence to
rules of Harvard
referencing in text and
in reference list.
Very good editing into
the final report. Limited
problems with literacy
skills in any section.
Within 15%-word count.		 Excellent adherence to
rules of Harvard
referencing in text and
in reference list.
Excellent editing into
the final report. No
problems with literacy
skills in any section.
Within 10%-word count.		 Perfect or almost
perfect adherence to
rules of Harvard
Referencing in text and
in reference list.
Outstanding editing into
the final report. No
problems with literacy
skills in any section.
Within 10%-word count.

Assessment Criteria Academic Year 2022-23
6

Literacy,
editing and
word count.		 skills. Within 20%-word
count.