MI University W/ of Suffolk
Assignment Brief
GBH
Academic Year 2022-23
Module code and title: GMDGBS202 — Business Decision Making Module leader: Adam Pitharas 100% Assignment No. and type: Report (3000 words) Assessment weighting: Submission time and date: Monday May 1 2023 23.59 Target feedback time and date: Weds 23’d May 2023 Assignment task You must, utilising appropriate methodology and secondary data, produce a report which provides an analysis of a specific market related challenge faced by a business, and based on your analysis, propose recommendations to deal with the challenge. The report must also include relevant models, theories and concepts. This assignment has been designed to provide you with an opportunity to demonstrate your achievement of the following module learning outcomes: I-0 1 Understand the context of business decision making and characteristics of decision-making problems; • LO 2 Identify issues involved in making complex business decisions, including relevant ethical aspects and compare various quantitative and qualitative decision-making models; LO 3 Appreciate the need for approaching business problem solving as an integrated critical analysis as well as more specialist, functional approach; LO 4 Be able to select and use appropriate methodologies, tools and techniques to analyse data and present a professional report. Task requirements OVERVIEW Report (3000 words):
Business Decision Making