••• 01.1F,1111C1.111,1 ,11C/111. V V VV1W V1111, ,V1,0, 1,1U1 • If you suggest an organisation other than above, you need to get approval from the assigned lecturers.
You can prepare OM report using the below suggested guideline: (1) Succinctly introduce the background of your selected organisation, e.g. products or services and elaborate the value chain paradigms. (Hint: e.g. value chain model, pre-and post-service view of the value chain, technology in value chain, etc.) (3) Critically examine how value chain design can help your selected case organisation to improve operational activities and why it is important. (Hint: you can select and frame your discussion of any operations processes, e.g. banking mortgage approval process, etc. if you choose to examine the banking service provider) (4) Recommend how the organisation’s operations strategy best responds to current trend by answering the following questions by proposing and/or developing the scope of business performance measurement for your selected organisation to monitor the effectiveness and efficiency in operations (Hint: to answer this question, you need to position yourself as an OM manager by addressing the key issues and monitoring performance, e.g. number of mortgage approval vs. number of the applicants within 3 months etc. or using any related performance measurement frameworks).