MEXICO Apparels Limited a fashion products manufacturing company in Central Asia started its operation in 1990 and since then has evolved into a rapidly growing multi-dimensional conglomerate. MEXICO considers itself an end-to-end apparel solution provider, starting from sourcing the cotton and going all the way to providing logistical services to its clients. It employs over 200 Management staff and over 12000 workers. With a vertically integrated setup, the incorporation of advanced technology, and a proficient management team, MEXCO is emerging strongly as one of the most regarded organizations in Central Asia.

Like other companies in the fashion industry, MEXCO is dealing with products that are characterized by short product life cycles, volatile and unpredictable demand, tremendous product variety, long and inflexible supply processes, and a complex supply chain. In the MEXCO supply chain demand uncertainty, lack of historical data and seasonal trends usually coexist. MEXICO receives orders from Western buyers such as H&M, Zara, Target, PUMA, Mark, and Spencer to name a few.

They experience the variation in demand for the products they produce. For example, some products are in high demand during winter like Jackets, hoodies, and basic t-shirts in summer. They also have noticed a significantly increased demand for some of the products in their portfolio in the last 10 years. The reason for the increased demand is because of the increased popularity of new styles among the young population group in the Western market.